Biotin Shampoo

Shoppers searched for this 897K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

897K

Growth, 90 days vs prior 90

-13.8%

Conversion, latest week

8.4%

Market size, estimated

$1.3Ma year

Peak month

August1.4× the quietest month

Top search term

biotin shampoo514K searches a year

Listings sell for $17.37 on average, from $4.60 to $35.25. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $17.37 that is $43K to $52K a year per listing.

Average price

$17.37inside the $15 to $100 sweet spot

Price range

$4.60–$35.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

$43K–$52K

Returns

0.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #161 within Hair Loss Products. It carries 20,022 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#161in Hair Loss Products

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

20,022per listing

Listings tracked

28

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

60 months