Biotin Hair Growth Serum
FailDemand is soft, at -15.6% this quarter, so Biotin Hair Growth Serum is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $78K/yr62K searches / yr
- 90-day growth
- -15.6%search demand this quarter
- Competition
- 67%top-5 click share · 10 brands · 72 sellers
Flapen Score
Biotin Hair Growth Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Biotin Hair Growth Serum is stronger. Inside it, weaker.
Market
The Biotin Hair Growth Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Biotin Hair Growth Serum 62K times last year and spent an estimated $78K. The top 5 brands take 91% of clicks. Demand peaks in Jul–Oct. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -15.6%
- Conversion, latest week
- 6.6%
- Market size, estimated
- $78Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- luseta biotin and collagen shampoo9K searches a year
02 · Price
A sale here is worth $18.97.
Listings sell for $18.97 on average, from $7.48 to $47.89. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.97 that is $2K to $5K a year per listing.
- Average price
- $18.97inside the $15 to $100 sweet spot
- Price range
- $7.48–$47.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #163 within Hair Loss Products. It carries 15,434 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #163in Hair Loss Products
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 15,434per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Biotin Hair Growth Serum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Luseta Biotin & Collagen Shampoo and Conditioner Set for Thinning Hair Thickening & Strengthening with Argan Oil - Adds Volume Shine & Manageability Sulfate Free Paraben Free -16.9 fl oz (2 Pack)
- Price
- $27.64
- Rating
- 4.3/5
- Reviews
- 19,653
- Age
- 10y ago

Luseta Biotin and Collagen Hair Growth Shampoo - 16.9oz Hair Loss & Thickening Shampoo for Men & Women Vitamin B7 & Argan Oil Sulfate & Paraben Free
- Price
- $14.08
- Rating
- 4.3/5
- Reviews
- 19,653
- Age
- 7y ago

LUSETA L Biotin & Collagen Hair Oil Serum for Thin Hair 3.38 fl oz
- Price
- $16.25
- Rating
- 4.5/5
- Reviews
- 6,096
- Age
- 8y ago

Biotin Hair Growth Serum Advanced Topical Formula To Help Grow Healthy Strong Hair Suitable for Men and Women of All Hair Types Hair Loss Support By Pureauty Naturals 2 Fl Oz (Pack of 1)
- Price
- $19.70
- Rating
- 4.0/5
- Reviews
- 13,926
- Age
- 8y ago

Biotin Hair Thickening Serum for Men and Women - Intense Strengthening Treatment Product with Natural Botanical Oil Blend to Help Boost Thin Hair - Repair Thinning Hair Increase Volume and Shine
- Price
- $13.05
- Rating
- 4.4/5
- Reviews
- 6,072
- Age
- 5y ago
Trending
estimated 90-day click momentum
Hair Chemist Biotin Pro-Growth Premium Hair Oil 7.1 oz.
- Price
- $8.73
- Rating
- 4.6/5
- Reviews
- 1,120
- Age
- 5y ago

Biotin & Collagen Shampoo Conditioner Set Thicking Shampoo for Hair Loss & Fast Hair Growth Sulfate & Paraben Free Keratin & Color Safe 216.9oz
- Price
- $26.57
- Rating
- 4.4/5
- Reviews
- 4,293
- Age
- 7y ago

Mielle Organics Rosemary & Mint Hair Oil - Strengthening Biotin Oil Infused Frizzy & Damaged Hair Care - Split Ends & Dry Scalp Treatment to Support Longer Healthier Strands 2 Ounce
- Price
- $8.78
- Rating
- 4.5/5
- Reviews
- 122,422
- Age
- 7y ago

Paisle Botanics Hair Growth Serum for Hair Loss Natural Biotin Fine Hair Thickener for Women & Men 4 oz
- Price
- $19.49
- Rating
- 4.2/5
- Reviews
- 1,688
- Age
- 5y ago

L LUSETA Biotin & Collagen Shampoo & Conditioner Set (2 x 33.8oz) - Thickening for Hair Growth Infused with Argan Oil to Repair Dry Damaged Hair
- Price
- $47.89
- Rating
- 4.3/5
- Reviews
- 19,653
- Age
- 10y ago
Newest
by launch date
Luseta Biotin & Collagen Heat Protection Spray Preventing Heat-induced Hair Breakage for Styling for Women and Men 8.5oz
- Price
- $16.25
- Rating
- 4.5/5
- Reviews
- 407
- Age
- 2y ago

Herstyler Biotin Hair Serum - Hair Growth Serum for Hair Loss - Also Contains Argan Oil - 2 Fl Oz - Pack of 1
- Price
- $9.70
- Rating
- 4.4/5
- Reviews
- 452
- Age
- 4y ago

Biotin Hair Thickening Serum for Men and Women - Intense Strengthening Treatment Product with Natural Botanical Oil Blend to Help Boost Thin Hair - Repair Thinning Hair Increase Volume and Shine
- Price
- $13.05
- Rating
- 4.4/5
- Reviews
- 6,072
- Age
- 5y ago

Hair Chemist Biotin Pro-Growth Premium Hair Oil 7.1 oz.
- Price
- $8.73
- Rating
- 4.6/5
- Reviews
- 1,120
- Age
- 5y ago

Luseta Biotin Leave in Conditioner Volumizer for Dry & Fine Hair 8.5Fl Oz
- Price
- $14.26
- Rating
- 4.5/5
- Reviews
- 1,635
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
72
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
67%
Top 20: 100%
Open market
7%
- L LUSETA59%
- LUSETA12%
- Meraz Pureauty Naturals9%
- BELLISSO8%
- PURE RESEARCH3%
- HerStyler2%
- Open — no brand owns it (4 brands, 7%)
Demand
Biotin Hair Growth Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct · busiest ÷ quietest = 2.0×
Search terms
Top Biotin Hair Growth Serum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- luseta biotin and collagen shampoo9K/yr
- biotin hair serum14K/yr
- luseta biotin and collagen20K/yr
- biotin serum7K/yr
- biotin hair growth serum8K/yr
- biotin serum for hair growth women5K/yr
Reviews and returns
What reviews say buyers love and hate about Biotin Hair Growth Serum
We read the reviews and the return reasons for every product selling here.
“Made my hair greasy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Biotin Hair Growth Serum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









