biolage hydrasource shampoo and conditioner
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible16.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$29.23avg listing price — sweet spot $15–$100
Price range
Incredible$17.98–$37.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Okay$118K$118K/yr · 25K searches
Review moat
Bad13,620.83avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-17.7%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, biolage hydrasource shampoo and conditioner is a $118K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
biolage hydrasource shampoo and conditioner market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $73K–$88K
- units × avg price
- Conversion rate
- 16.1%
- Avg BSR
- #182
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 70 months
- Avg seller age
- 135 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
2 flat
Sellers
28
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
0%
- Biolage97%
- Nexxus3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.7% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.7×
Top biolage hydrasource shampoo and conditioner search terms
- biolage hydrasource shampoo and conditioner12K/yr
- biolage shampoo and conditioner hydrasource9K/yr
- biolage ultra hydrasource shampoo and conditioner4K/yr
- biolage shampoo and conditioner hydrasource set78/yr
- matrix biolage ultra hydra source shampoo and conditioner set391/yr
Top biolage hydrasource shampoo and conditioner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free Packaging May Vary
Biolage$36.274.7★19,473 rev
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free 13.5 Fl Oz
Biolage$22.714.7★19,473 rev
Biolage Ultra Hydra Source Conditioner - Deeply Hydrates and Conditions Cleanses and Tames Frizz For Very Dry Thick Coarse Hair Infused with Cupuau Butter & Salicylic Acid 33.8 Fl Oz
Biolage$36.674.7★24,129 rev
Biolage Hydra Source Conditioning Balm - Moisturizes Detangles & Adds Softness For Dry Hair Infused with Fermented Aloe & Micro-Filtered Hyaluronic Acid Vegan & Paraben-Free 16.9 Fl Oz
Biolage$37.234.7★15,548 rev
Biolage Ultra Hydra Source Shampoo - Deeply Moisturizes Very Dry Hair For Thick Coarse Hair Infused with Micro-dosed with Cupuau Butter & Salicylic Acid
Biolage$36.414.7★13,667 rev
Newest
by launch date
Biolage Hydra Source Travel Size Trio Kit - With Mini Hydra Source Shampoo Conditioning Balm & All-In-One Spray For Dry Hair Deeply Moisturizes Detangles & Adds Shine 3 Piece Mini Set
Biolage$17.9871 rev
Biolage Winter Rescue Kit - Hydra Source and Strength Cure Mini Shampoo Conditioner and Scalp Sync Concentrate Hydrates and Repairs Damage For Healthy Scalp And Strong Hair
Biolage$21.8690 rev
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free Packaging May Vary
Biolage$36.2719,473 rev
Biolage Ultra Hydra Source Conditioner - Deeply Hydrates and Conditions Cleanses and Tames Frizz For Very Dry Thick Coarse Hair Infused with Cupuau Butter & Salicylic Acid 33.8 Fl Oz
Biolage$36.6724,129 rev
Biolage Hydra Source Conditioning Balm - Moisturizes Detangles & Adds Softness For Dry Hair Infused with Fermented Aloe & Micro-Filtered Hyaluronic Acid Vegan & Paraben-Free 16.9 Fl Oz
Biolage$37.2315,548 rev
Trending
90-day click momentumBiolage Hydra Source Travel Size Trio Kit - With Mini Hydra Source Shampoo Conditioning Balm & All-In-One Spray For Dry Hair Deeply Moisturizes Detangles & Adds Shine 3 Piece Mini Set
Biolage$17.984.8★
Biolage Winter Rescue Kit - Hydra Source and Strength Cure Mini Shampoo Conditioner and Scalp Sync Concentrate Hydrates and Repairs Damage For Healthy Scalp And Strong Hair
Biolage$21.864.6★
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free 13.5 Fl Oz
Biolage$22.714.7★
Nexxus Therappe Humectress Shampoo Conditioner 2 Count for Ultimate Moisture for Dry Hair Powered by Polysoft Hydrator Technology with Tri-lipids 33.8 fl oz
Nexxus$34.384.6★
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free Packaging May Vary
Biolage$36.274.7★
What buyers say about biolage hydrasource shampoo and conditioner
What buyers praise and complain about, mined from review topics.What buyers love
“Great smell”
“Leaves hair soft”
“Excellent product”
“Very Moisturizing”
“Great value”
“this doesn't mess with my curl pattern at all really quite lovely”
“Helps hair and works great”
“Keeps your hair smooth and tangle free”
“clean for a great price”
“I have naturally curly”
What buyers complain about
“Now it is dry”
“Not worth the price”
“It doesnt smell good”
“seems like Im losing a lot of hair with using it”
“To hard to open the pump”
“This product doesnt work for me and my daughter”
“I around the front of my head that it made me bleed on some spots”
“really doesn't help my hair”
“The bottles used to be bigger”
“it leaves my hair oily causing me to have you wash my hair too often”
Top return reasons
Common questions
- Is biolage hydrasource shampoo and conditioner profitable to sell on Amazon United States?
- The niche generates $118K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.7%. Flapen's verdict: Skip it (43/100).
- How competitive is the biolage hydrasource shampoo and conditioner niche?
- 2 brands and 28 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in biolage hydrasource shampoo and conditioner?
- Top complaints mined from reviews: Moist/Dry, Value For Money, Smell. The return rate is 0.6%.
- When does demand for biolage hydrasource shampoo and conditioner peak?
- Demand peaks in Jul; the busiest month runs 1.7× the quietest.
- What does it cost to enter the biolage hydrasource shampoo and conditioner niche?
- Listings span $17.98–$37.23; the average listing price is $29.23 (sweet spot $15–$100). The average incumbent carries 13,621 reviews — the moat a new listing must climb.