biolage hydrasource
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$29.53avg listing price — sweet spot $15–$100
Price range
Incredible$15.36–$37.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Market size
Good$352K$352K/yr · 116K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Okay+2.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad11,779.38avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, biolage hydrasource is a $352K/yr Amazon United States market (116K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
biolage hydrasource market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- $295K–$369K
- units × avg price
- Conversion rate
- 10.3%
- Avg BSR
- #1,112
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 1.0%
- Avg brand age
- 94 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Biolage100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top biolage hydrasource search terms
- biolage hydrasource98K/yr
- biolage hydra source9K/yr
- matrix biolage hydrasource4K/yr
- biolage hydra3K/yr
- biolage ultra hydrasource2K/yr
Top biolage hydrasource products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free 13.5 Fl Oz
Biolage$22.714.7★19,473 rev
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free Packaging May Vary
Biolage$36.274.7★19,473 rev
Biolage Ultra Hydra Source Conditioner - Deeply Hydrates and Conditions Cleanses and Tames Frizz For Very Dry Thick Coarse Hair Infused with Cupuau Butter & Salicylic Acid 33.8 Fl Oz
Biolage$36.674.7★24,129 rev
Biolage Hydra Source Daily Leave-In Tonic - Moisturizes & Detangles Blowout Primer Heat Protectant & Detangler For Dry Hair 13.5 Fl Oz
Biolage$34.404.7★5,933 rev
Biolage Hydra Source Conditioning Balm - Moisturizes Detangles & Adds Softness For Dry Hair Infused with Fermented Aloe & Micro-Filtered Hyaluronic Acid Vegan & Paraben-Free 16.9 Fl Oz
Biolage$37.234.7★15,548 rev
Newest
by launch date
Biolage Hydra Source Scalp & Hair Serum - Hydrating Treatment for Dry Hair & Scalp with Aloe Vera & Hyaluronic Acid Vegan Hydrating Serum Paraben & Silicone-Free 3 Fl Oz
Biolage$32.9940 rev
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free Packaging May Vary
Biolage$36.2719,473 rev
Biolage Ultra Hydra Source Conditioner - Deeply Hydrates and Conditions Cleanses and Tames Frizz For Very Dry Thick Coarse Hair Infused with Cupuau Butter & Salicylic Acid 33.8 Fl Oz
Biolage$36.6724,129 rev
Biolage Hydra Source Conditioning Balm - Moisturizes Detangles & Adds Softness For Dry Hair Infused with Fermented Aloe & Micro-Filtered Hyaluronic Acid Vegan & Paraben-Free 16.9 Fl Oz
Biolage$37.2315,548 rev
Biolage Hydra Source Conditioning Balm - Moisturizes Detangles & Adds Softness For Dry Hair Infused with Fermented Aloe & Micro-Filtered Hyaluronic Acid Vegan & Paraben-Free 7.9 Fl Oz
Biolage$22.6615,548 rev
Trending
90-day click momentumBiolage Hydra Source Scalp & Hair Serum - Hydrating Treatment for Dry Hair & Scalp with Aloe Vera & Hyaluronic Acid Vegan Hydrating Serum Paraben & Silicone-Free 3 Fl Oz
Biolage$32.994.3★
Biolage Hydra Source Shampoo - Softens Moisturizes & Adds Shine For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free 13.5 Fl Oz
Biolage$22.714.7★
Biolage Ultra Hydra Source Shampoo - Deeply Moisturizes Very Dry Hair For Thick Coarse Hair Infused with Micro-dosed with Cupuau Butter & Salicylic Acid
Biolage$36.414.7★
Biolage Hydra Source Daily Leave-In Tonic - Moisturizes & Detangles For Dry Hair Infused with Micro-Filtered Aloe Vera & Fermented Hyaluronic Acid Vegan & Paraben-Free 8.5 Fl Oz
Biolage$25.064.7★
Biolage Hydra Source Conditioning Balm - Moisturizes Detangles & Adds Softness For Dry Hair Infused with Fermented Aloe & Micro-Filtered Hyaluronic Acid Vegan & Paraben-Free 7.9 Fl Oz
Biolage$22.664.7★
What buyers say about biolage hydrasource
What buyers praise and complain about, mined from review topics.What buyers love
“The scent is soft”
“Very hydrating”
“My hair feels soft”
“it's hands down the best shampoo quality”
“Helps hair and works great”
“Worth the money”
“makes my hair shine”
“I love this shampoo I also have the conditioner my hair is has gotten actually very wavy to curly the older I get and it makes my hair nice and soft”
“It leaves my hair clean and shiny”
“A little goes a long way, and it works well on both damp and dry hair”
What buyers complain about
“Now it is dry”
“Very expensive”
“Too much fragrance”
“Didnt work for me”
“My hair has NEVER cooperated”
“Poor quality”
“Not a New, unopened Product”
“Not the same formula”
“But dont use to much at one time”
“I lost all my thickness”
Top return reasons
Common questions
- Is biolage hydrasource profitable to sell on Amazon United States?
- The niche generates $352K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.8%. Flapen's verdict: Skip it (49/100).
- How competitive is the biolage hydrasource niche?
- 1 brands and 8 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in biolage hydrasource?
- Top complaints mined from reviews: Moist/Dry, Value For Money, Smell. The return rate is 0.6%.
- When does demand for biolage hydrasource peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the biolage hydrasource niche?
- Listings span $15.36–$37.23; the average listing price is $29.53 (sweet spot $15–$100). The average incumbent carries 11,779 reviews — the moat a new listing must climb.