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61

bioderma sunscreen

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 57Growth 89Conversion 66Competition 22Returns 96Price range 95Avg price 95Brand share 0Review moat 66Quality gap 67

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.94

avg listing price — sweet spot $15–$100

Price range

Incredible$15.38–$37.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+95.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good869.82

avg incumbent reviews — the moat a new listing must climb

Market size

Good$425K

$425K/yr · 265K searches

Competition

Bad74%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, bioderma sunscreen is a $425K/yr Amazon United States market (265K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 61/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

bioderma sunscreen market data

Units sold / yr
13K–15K
avg 1,000–1,250/product
Revenue / yr
$337K–$404K
units × avg price
Conversion rate
5.9%
Avg BSR
#296
Page quality
0%
Prime
91%
Sponsored
82%
Out of stock
0.0%
Avg brand age
58 months
Avg seller age
130 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

30

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Eau Thermale Avène49%
  • Native35%
  • Eucerin7%
  • Generic6%
  • OEPIYE4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +95.8% search growth over the last 90 days.
175K125KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 4.2×

Top bioderma sunscreen search terms

  • avene sunscreen125K/yr
  • native sunscreen spray15K/yr
  • native mineral sunscreen spray8K/yr
  • avene mineral sunscreen spf 5018K/yr
  • avene sunscreen spray11K/yr
  • avene spray solaire invisible spf 506K/yr
  • caudalie sunscreen spray5K/yr
  • spray solaire invisible spf 50 avne5K/yr
  • avene spf10K/yr
  • native spray sunscreen5K/yr
All search terms

Top bioderma sunscreen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$42K20%$85K30%$127K40%$170K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about bioderma sunscreen

What buyers praise and complain about, mined from review topics.

What buyers love

Smell18%

“Great Scent”

Suitability Combination Skin8%

“Great for sensitive skin”

Quality-Overall7%

“this is bar none the best product”

Protection5%

“It protects my skin”

Ease Of Application4%

“Easy to apply”

Efficiency3%

“this one goes on smoothly”

Soft Feel3%

“Goes on smooth”

Weight Light3%

“This Native Sunscreen is a lightweight”

Moist/Dry3%

“This product is super hydrating”

Absorbency3%

“absorbs well”

What buyers complain about

Smell10%

“Very strong horribly chemical-y smell”

Allergies9%

“Allergic to the chemical kind”

Color8%

“Orange color”

Value For Money5%

“Expensive”

Functionality-Overall3%

“Doesn't work”

Skin Health3%

“Wouldnt buy for face”

Water Resistance3%

“Be aware not water proof”

Adhesion/Stickiness3%

“Its very sticky”

Size-Overall2%

“To much small size not much with its price”

Suitability Dry Skin2%

“that skin got burned a little while the places I did apply the sunscreen didnt burn at all”

Top return reasons

Color17%
Smell13%
Advertised Vs Actual Product11%
Product Condition7%
Size-Overall6%
Value For Money5%
Functionality-Overall4%
Water Resistance4%
Leak-Proof4%
Texture/Consistency-Overall3%

Common questions

Is bioderma sunscreen profitable to sell on Amazon United States?
The niche generates $425K/yr across 11 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +95.8%. Flapen's verdict: Worth a look (61/100).
How competitive is the bioderma sunscreen niche?
5 brands and 30 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in bioderma sunscreen?
Top complaints mined from reviews: Smell, Allergies, Color. The return rate is 0.9%.
When does demand for bioderma sunscreen peak?
Demand peaks in Jun–Jul; the busiest month runs 4.2× the quietest.
What does it cost to enter the bioderma sunscreen niche?
Listings span $15.38–$37.05; the average listing price is $26.94 (sweet spot $15–$100). The average incumbent carries 870 reviews — the moat a new listing must climb.