Bio Oil Gel
FailThe top 5 brands take 100% of clicks, so Bio Oil Gel is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $161K/yr142K searches / yr
- 90-day growth
- -9.3%search demand this quarter
- Competition
- 93%top-5 click share · 2 brands · 22 sellers
Flapen Score
Bio Oil Gel against its category
The dotted line is the Beauty & Personal Care average. Past it, Bio Oil Gel is stronger. Inside it, weaker.
Market
The Bio Oil Gel market on Amazon at a glance
Shoppers on Amazon United States searched for Bio Oil Gel 142K times last year and spent an estimated $161K. All 2 brands take every click. Demand peaks in May–Nov. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.
- Searches, last 12 months
- 142K
- Growth, 90 days vs prior 90
- -9.3%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $161Ka year
- Peak month
- November2.4× the quietest month
- Top search term
- bio oil gel27K searches a year
02 · Price
A sale here is worth $18.36.
Listings sell for $18.36 on average, from $5.38 to $52.93. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $18.36 that is $14K to $18K a year per listing.
- Average price
- $18.36inside the $15 to $100 sweet spot
- Price range
- $5.38–$52.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $14K–$18K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #333 within Creams. It carries 8,908 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #333in Creams
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 8,908per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 78 months
Products
Top Bio Oil Gel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
22
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- Brand 179%
- Brand 221%
Demand
Bio Oil Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Nov · busiest ÷ quietest = 2.4×
Search terms
Top Bio Oil Gel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bio oil gel27K/yr
- bio oil dry skin gel12K/yr
- okeeffes skin repair body lotion16K/yr
- extreme dry skin repair7K/yr
- bio gel7K/yr
- bio oil gel for dry skin5K/yr
- okeeffes skin repair14K/yr
- bio-oil dry skin gel5K/yr
- okeefe skin repair9K/yr
- biogel5K/yr
Reviews and returns
What reviews say buyers love and hate about Bio Oil Gel
We read the reviews and the return reasons for every product selling here.
“it smells disgusting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bio Oil Gel questions
Answered from the same tracked data.









