Bindi

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.

Searches, last 12 months

401K

Growth, 90 days vs prior 90

+1.6%

Conversion, latest week

1.7%

Market size, estimated

$130Ka year

Peak month

October2.8× the quietest month

Top search term

bindi167K searches a year

Listings sell for $18.75 on average, from $4.75 to $178.94. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $18.75 that is $2K to $5K a year per listing.

Average price

$18.75inside the $15 to $100 sweet spot

Price range

$4.75–$178.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.7%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #2,996 within Body. It carries 299 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

97%

Out of stock, average day

4.2%

Average rank

#2,996in Body

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

299per listing

Listings tracked

62

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months