Is beyelian lashes profitable to sell on Amazon United States?

The niche generates $6K/yr across 13 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -24.1%. Flapen's verdict: Skip it (28/100).

How competitive is the beyelian lashes niche?

4 brands and 6 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in beyelian lashes?

Top complaints mined from reviews: Adhesion/Stickiness, Eyelash Quality, Allergies. The return rate is 1.2%.

When does demand for beyelian lashes peak?

Demand peaks in Aug–Sep–Nov–Dec; the busiest month runs 2.5× the quietest.

What does it cost to enter the beyelian lashes niche?

Listings span $6.87–$22.71; the average listing price is $10.90 (sweet spot $15–$100). The average incumbent carries 2,322 reviews — the moat a new listing must climb.

beyelian lashes

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.2%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay$6.87–$22.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,322.46

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$10.90

avg listing price — sweet spot $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-24.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$6K

$6K/yr · 50K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, beyelian lashes is a $6K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Nov–Dec. Verdict: Skip it — 28/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

beyelian lashes market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $14K–$16K; units × avg price
Conversion rate: 1.1%
Avg BSR: #1,095
Page quality: 0%
Prime: 100%
Sponsored: 69%
Out of stock: 14.7%
Avg brand age: 24 months
Avg seller age: 180 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

WINKGIGGLE51%
BEYELIAN41%
Pawotence6%
Goddvenus2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.1% search growth over the last 90 days.

Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 2.5×

Open Trend

Top beyelian lashes search terms

beyelian lash clusters34K/yr -15.6%2.0% conv.
beyelian7K/yr -46.2%2.5% conv.
beyelian lashes7K/yr -33.7%0.8% conv.
pestaas beyelian2K/yr -20.5%1.0% conv.

All search terms

Top beyelian lashes products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Winkgiggle Cluster Lashes Wispy Lash Clusters 168pcs D Curl Natural Volume Lashes Clusters DIY Individual Eyelash Extensions with Soft Ultra-thin Band 9-16mm (56D)

WINKGIGGLE$7.244.8★82 rev

BEYELIAN Lash Cluster Glue Lash Bond and Seal Waterproof Bond& Seal forEyelashe Cluester Long Lasting Strong Hold 2 in 1 Eyelash Adhesive Black DIY Eyelash Extensions(5ml+5ml)

BEYELIAN$7.784.1★6,185 rev

BEYELIAN Lash Cluster Glue Strong Hold Eyelash Extension Black Glue Long Lasting 3-4 Weeks Waterproof & Hypoallergenic Formaldehyde-Free for Open Eyes DIY Salon Use Only(5ML)

BEYELIAN$9.184.1★4,209 rev

WINKGIGGLE Lash Clusters Kit Wispy Eyelash Clusters Natural D Curl DIY Lash Extensions Kit Individual Cluster Lashes with Bond & Seal Tweezers 9-16mm 168pcs

WINKGIGGLE$8.784.8★82 rev

Pawotence Lash Clusters Wispy Kira Cluster Eyelash Extensions 10-18mm Individual Lashes DIY Cluster Lashes Extension Soft Comfortable Eyelash Clusters with Thin Band

Pawotence$9.504.5★1,719 rev

Newest

by launch date

WINKGIGGLE Lash Clusters Kit Wispy Eyelash Clusters Natural D Curl DIY Lash Extensions Kit Individual Cluster Lashes with Bond & Seal Tweezers 9-16mm 168pcs

WINKGIGGLE$8.7882 rev

4mo ago

BEYELIAN Magnetic Eyelashes with Applicator Upgrade Soft Magnetic Lashes Portable Magnetic Eyelashes Natural Look Reusable No Glue Needed False Eyelashes for Eye YT25 (All-In-One & Comfortable)

BEYELIAN$21.794,355 rev

8mo ago

BEYELIAN Lash Cluster Glue Strong Hold Eyelash Extension Black Glue Long Lasting 3-4 Weeks Waterproof & Hypoallergenic Formaldehyde-Free for Open Eyes DIY Salon Use Only(5ML)

BEYELIAN$9.184,209 rev

10mo ago

WINKGIGGLE Lash Clusters D Curl Individual Lashes 168 Pcs Cluster Eyelash Extensions 0.07mm 10-16mm Mixed DIY Lash Clusters Reusable Super Thin Black Band Eyelashes at Home (Twin Flowers 703D)

WINKGIGGLE$6.8749 rev

11mo ago

Lash Clusters 168Pcs Volume Cluster Lahes D Curl Eyelash Lashes 10-16mm Natural Look Wispy Lashes Reusable Thin Bland Individual Lashes by WINKGIGGLE(56D)

WINKGIGGLE$7.1164 rev

1y ago

What buyers say about beyelian lashes

What buyers praise and complain about, mined from review topics.

What buyers love

Eyelash Quality29%

“Perfect for achieving a natural yet enhanced lash set”

Quality-Overall9%

“Good quality, works perfectly, and arrived fast”

Ease Of Application9%

“which makes application smooth”

Ease Of Use7%

“Easy to use”

Adhesion/Stickiness6%

“Great adhesion and easy to use”

Weight Light5%

“The clusters are lightweight”

Value For Money4%

“Worth the money”

Comfort-Overall4%

“very comfortable”

Soft Feel3%

“They are super soft to the touch”

Color3%

“It had the right color”

What buyers complain about

Adhesion/Stickiness19%

“Doesnt stick”

Eyelash Quality14%

“tears your real eyelashes”

Allergies7%

“Allergic reaction”

Ease Of Use7%

“Difficult to use”

Durability4%

“I can get entire piece of it breaking”

Quality-Overall4%

“The quality control sucks Im disappointed”

Functionality-Overall3%

“Does not come off easily”

Moist/Dry3%

“and very hard when dry”

Size-Overall3%

“They did not fit well”

Ease Of Application2%

“Applicator broke immediately. magnet fell off.”

Top return reasons

Adhesion/Stickiness17%

Advertised Vs Actual Product15%

Eyelash Quality12%

Size-Overall9%

Functionality-Overall9%

Quality-Overall5%

Shape/Style4%

Ease Of Application4%

Add-Ons/Attachments3%

Material Quality2%

Common questions

Is beyelian lashes profitable to sell on Amazon United States?: The niche generates $6K/yr across 13 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -24.1%. Flapen's verdict: Skip it (28/100).
How competitive is the beyelian lashes niche?: 4 brands and 6 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in beyelian lashes?: Top complaints mined from reviews: Adhesion/Stickiness, Eyelash Quality, Allergies. The return rate is 1.2%.
When does demand for beyelian lashes peak?: Demand peaks in Aug–Sep–Nov–Dec; the busiest month runs 2.5× the quietest.
What does it cost to enter the beyelian lashes niche?: Listings span $6.87–$22.71; the average listing price is $10.90 (sweet spot $15–$100). The average incumbent carries 2,322 reviews — the moat a new listing must climb.