Is berry lip stain profitable to sell on Amazon United States?

The niche generates $250K/yr across 24 tracked products. 2 of 16 products launched in the last 360 days are still selling. 90-day search growth is -31.1%. Flapen's verdict: Skip it (47/100).

How competitive is the berry lip stain niche?

7 brands and 48 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in berry lip stain?

Top complaints mined from reviews: Color, Durability, Stain Resistance. The return rate is 2.3%.

When does demand for berry lip stain peak?

Demand peaks in Jun–Jul–Oct; the busiest month runs 3.5× the quietest.

What does it cost to enter the berry lip stain niche?

Listings span $8.71–$48.82; the average listing price is $30.24 (sweet spot $15–$100). The average incumbent carries 5,984 reviews — the moat a new listing must climb.

berry lip stain

Skip it

Soft demand (-31.1% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$30.24

avg listing price — sweet spot $15–$100

Price range

Great$8.71–$48.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$250K

$250K/yr · 547K searches

Review moat

Bad5,983.67

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Brand share

Bad94%

top-5 brand share — brand-locked demand

Growth

Bad-31.1%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier Quality Gap

According to Flapen's Amazon United States niche tracking, berry lip stain is a $250K/yr Amazon United States market (547K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Skip it — 47/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

berry lip stain market data

Units sold / yr: 8K–10K; avg 100–250/product
Revenue / yr: $242K–$302K; units × avg price
Conversion rate: 1.5%
Avg BSR: #416
Page quality: 0%
Prime: 42%
Sponsored: 83%
Out of stock: 4.3%
Avg brand age: 39 months
Avg seller age: 128 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

50%

Top 20: 94%

Open market

Generic63%
NYX PROFESSIONAL MAKEUP11%
Wonderskin8%
L'Oreal Paris6%
NOONI6%
e.l.f.3%
Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -31.1% search growth over the last 90 days.

Peak months: Jun, Jul, Oct · busiest ÷ quietest = 3.5×

Open Trend

Top berry lip stain search terms

kulfi lip staining oil418K/yr -35.2%1.3% conv.
kulfi lip stain83K/yr -4.7%0.8% conv.
kulfi lip11K/yr -16.5%0.3% conv.
kulti lip stain4K/yr -22.0%0.5% conv.
kulfi lip oil10K/yr -47.7%1.5% conv.
kulfi beauty lip stain4K/yr +17.5%0.9% conv.
kulfi lip oil stain6K/yr -62.6%1.3% conv.
kulfi lip staining oil sweet3K/yr -35.0%2.5% conv.
kulfi sweet lip stain3K/yr -20.8%2.4% conv.
lip oil stain kulfi3K/yr -53.6%1.8% conv.

All search terms

Top berry lip stain products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil Gloss to Stain Finish Lightweight Lip Tint - 0.14 oz (Rose - pink nude)

Generic$39.293.5★12 rev

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil with High Shine Glossy Finish Lip Stain (Sweet - cool dusty pink)

Generic$39.803.5★6 rev

NYX PROFESSIONAL MAKEUP Lip IV Hydrating Glossy Lip Stain with 12HR Hydration - Drippin In Rose (Pink)

NYX PROFESSIONAL MAKEUP$10.794.3★12,906 rev

Kulfi Lassi Lips Staining Lip Oil | Color: Sweet - cool dusty pink | Long-Lasting Moisturizing with Mango Seed Oil Coconut Oil Vitamin E High Shine Finish 0.12 oz / 3.8 mL

Generic$48.662.9★13 rev

LOreal Paris Hyaluron Tint Lip Stain Serum Long Lasting Hydrating Lip Makeup Infused with Hyaluronic Acid 601 Worth It (Pinky Nude)

L'Oreal Paris$11.243.8★1,259 rev

Newest

by launch date

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil with High Shine Glossy Finish Lip Stain (Sweet - cool dusty pink)

Generic$39.806 rev

2mo ago

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil with High Shine Glossy Finish Lip Stain (Tamarind - mauve medium brown)

Generic$39.746 rev

2mo ago

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil with High Shine Glossy Finish Lip Stain (Guava - peony pink)

Generic$39.856 rev

2mo ago

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil with High Shine Glossy Finish Lip Stain (Rose - pink nude)

Generic$39.766 rev

2mo ago

Kulfi Lassi Lips Staining Lip Oil Long-Lasting Moisturizing Lip Oil Gloss to Stain Finish Lightweight Lip Tint - 0.14 oz (Rose - pink nude)

Generic$39.2912 rev

4mo ago

What buyers say about berry lip stain

What buyers praise and complain about, mined from review topics.

What buyers love

Color31%

“Color is pretty”

Moist/Dry7%

“Very moisturizing”

Durability6%

“is quite durable”

Quality-Overall6%

“Really nice product and color”

Soft Feel5%

“this keeps them soft”

Ease Of Use4%

“Easy to use”

Stain Resistance4%

“Did not stain”

Ease Of Application4%

“Easy to apply”

Value For Money3%

“great value for money”

Color Fading/Discoloration2%

“the color stays”

What buyers complain about

Color23%

“Ugly color”

Durability13%

“not durable”

Stain Resistance7%

“Stain? No”

Value For Money6%

“a little expensive”

Moist/Dry5%

“Its dried out”

Advertised Vs Actual Product3%

“False advertisement”

Functionality-Overall3%

“Doesn't work”

Adhesion/Stickiness2%

“It has a little stickiness to it”

Smell2%

“Have a bad smell”

Ease Of Application2%

“The product's messy application”

Top return reasons

Color41%

Stain Resistance23%

Advertised Vs Actual Product10%

Functionality-Overall4%

Moist/Dry3%

Color Fading/Discoloration3%

Product Condition3%

Durability2%

Adhesion/Stickiness2%

Value For Money1%

Common questions

Is berry lip stain profitable to sell on Amazon United States?: The niche generates $250K/yr across 24 tracked products. 2 of 16 products launched in the last 360 days are still selling. 90-day search growth is -31.1%. Flapen's verdict: Skip it (47/100).
How competitive is the berry lip stain niche?: 7 brands and 48 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in berry lip stain?: Top complaints mined from reviews: Color, Durability, Stain Resistance. The return rate is 2.3%.
When does demand for berry lip stain peak?: Demand peaks in Jun–Jul–Oct; the busiest month runs 3.5× the quietest.
What does it cost to enter the berry lip stain niche?: Listings span $8.71–$48.82; the average listing price is $30.24 (sweet spot $15–$100). The average incumbent carries 5,984 reviews — the moat a new listing must climb.

berry lip stain

berry lip stain market data

Competition & brand share

Demand & seasonality

Top berry lip stain search terms

Top berry lip stain products on Amazon

Top sellers

Newest

Trending

What buyers say about berry lip stain

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Beauty & Personal Care