Benzyl Benzoate

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

8.6%

Market size, estimated

$88Ka year

Peak month

September1.4× the quietest month

Top search term

benzyl benzoate28K searches a year

Listings sell for $19.77 on average, from $7.97 to $39.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $19.77 that is $2K to $5K a year per listing.

Average price

$19.77inside the $15 to $100 sweet spot

Price range

$7.97–$39.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.5%of orders · Amazon United States median 2.1%

54% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #311 within Scalp Treatments. It carries 446 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

85%

Out of stock, average day

0.0%

Average rank

#311in Scalp Treatments

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

446per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months