Benzalkonium Chloride
FailThe average product has 11,557 reviews to catch up to, so Benzalkonium Chloride is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $121K/yr118K searches / yr
- 90-day growth
- +4.9%search demand this quarter
- Competition
- 69%top-5 click share · 13 brands · 28 sellers
Flapen Score
Benzalkonium Chloride against its category
The dotted line is the Beauty & Personal Care average. Past it, Benzalkonium Chloride is stronger. Inside it, weaker.
Market
The Benzalkonium Chloride market on Amazon at a glance
Shoppers on Amazon United States searched for Benzalkonium Chloride 118K times last year and spent an estimated $121K. The top 5 brands take 75% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $121K a year.
- Searches, last 12 months
- 118K
- Growth, 90 days vs prior 90
- +4.9%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $121Ka year
- Peak month
- September1.2× the quietest month
- Top search term
- earring cleaner96K searches a year
02 · Price
A sale here is worth $16.39.
Listings sell for $16.39 on average, from $5.71 to $32.65. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $16.39 that is $4K to $8K a year per listing.
- Average price
- $16.39inside the $15 to $100 sweet spot
- Price range
- $5.71–$32.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #11 within Piercing & Tattoo Supplies. It carries 11,557 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 5.6%
- Average rank
- #11in Piercing & Tattoo Supplies
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 11,557per listing
- Listings tracked
- 14
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Benzalkonium Chloride products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
28
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
20%
- Brand 134%
- Brand 215%
- Brand 310%
- Brand 49%
- Brand 56%
- Brand 65%
Demand
Benzalkonium Chloride search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Benzalkonium Chloride search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- earring cleaner96K/yr
- earring cleaning kit6K/yr
- earrings cleaner7K/yr
- ear ring cleaner5K/yr
- earing cleaner5K/yr
Reviews and returns
What reviews say buyers love and hate about Benzalkonium Chloride
We read the reviews and the return reasons for every product selling here.
“Doesn't clean well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Benzalkonium Chloride questions
Answered from the same tracked data.









