Bentonite Clay

Shoppers searched for this 880K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

880K

Growth, 90 days vs prior 90

+18.2%

Conversion, latest week

8.2%

Market size, estimated

$1.4Ma year

Peak month

May1.4× the quietest month

Top search term

bentonite clay615K searches a year

Listings sell for $20.03 on average, from $6.67 to $38.23. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $20.03 that is $60K to $80K a year per listing.

Average price

$20.03inside the $15 to $100 sweet spot

Price range

$6.67–$38.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$60K–$80K

Returns

0.8%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #238 within Masks. It carries 11,653 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#238in Masks

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

11,653per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months