Belly Button Piercing Kit

Shoppers searched for this 459K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $204K a year.

Searches, last 12 months

459K

Growth, 90 days vs prior 90

-24.2%

Conversion, latest week

4.5%

Market size, estimated

$204Ka year

Peak month

March1.8× the quietest month

Top search term

belly button piercing kit239K searches a year

Listings sell for $9.75 on average, from $6.52 to $13.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $9.75 that is $7K to $10K a year per listing.

Average price

$9.75under the $15 to $100 sweet spot

Price range

$6.52–$13.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$7K–$10K

Returns

0.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #116 within Piercing & Tattoo Supplies. It carries 305 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#116in Piercing & Tattoo Supplies

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

305per listing

Listings tracked

19

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months