Belly Butter

Shoppers searched for this 531K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

531K

Growth, 90 days vs prior 90

+7.2%

Conversion, latest week

10.8%

Market size, estimated

$1.3Ma year

Peak month

December1.7× the quietest month

Top search term

belly butter89K searches a year

Listings sell for $22.23 on average, from $7.14 to $46.76. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $22.23 that is $89K to $111K a year per listing.

Average price

$22.23inside the $15 to $100 sweet spot

Price range

$7.14–$46.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

4,000–5,000

Revenue per listing a year

$89K–$111K

Returns

0.6%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #180 within Maternity. It carries 11,178 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#180in Maternity

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

11,178per listing

Listings tracked

11

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

57 months