Belani Fordyce Lip Cream

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

113K

Growth, 90 days vs prior 90

-0.8%

Conversion, latest week

1.7%

Market size, estimated

$68Ka year

Peak month

August2.2× the quietest month

Top search term

fordyce cream for lips24K searches a year

Listings sell for $35.28 on average, from $7.08 to $74.53. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $35.28 that is $9K to $18K a year per listing.

Average price

$35.28inside the $15 to $100 sweet spot

Price range

$7.08–$74.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

250–500

Revenue per listing a year

$9K–$18K

Returns

0.7%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #2,229 within Lip Care. It carries 962 reviews at 3.82 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

70%

Out of stock, average day

14.3%

Average rank

#2,229in Lip Care

Average rating

3.82 starsAmazon United States average 4.42 stars

Average reviews

962per listing

Listings tracked

10

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

55 months