Beetles Top and Base Coat

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $202K a year.

Searches, last 12 months

192K

Growth, 90 days vs prior 90

-0.2%

Conversion, latest week

15.1%

Market size, estimated

$202Ka year

Peak month

July1.3× the quietest month

Top search term

beetles base and top coat gel polish37K searches a year

Listings sell for $6.93 on average, from $5.92 to $8.34. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $6.93 that is $21K to $28K a year per listing.

Average price

$6.93under the $15 to $100 sweet spot

Price range

$5.92–$8.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

3,000–4,000

Revenue per listing a year

$21K–$28K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Base & Top Coats. It carries 15,235 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#10in Base & Top Coats

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

15,235per listing

Listings tracked

8

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months