Bees Wax Lip Balms

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months

101K

Growth, 90 days vs prior 90

-17.4%

Conversion, latest week

10.0%

Market size, estimated

$151Ka year

Top search term

portland bee balm40K searches a year

Listings sell for $14.96 on average, from $4.36 to $38.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $14.96 that is $4K to $7K a year per listing.

Average price

$14.96under the $15 to $100 sweet spot

Price range

$4.36–$38.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #856 within Lip Care. It carries 14,708 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

96%

Out of stock, average day

3.4%

Average rank

#856in Lip Care

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

14,708per listing

Listings tracked

24

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

63 months