Beer Soap

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+3.9%

Conversion, latest week

10.6%

Market size, estimated

$2.3Ma year

Peak month

December4.6× the quietest month

Top search term

duke cannon soap579K searches a year

Listings sell for $17.85 on average, from $6.14 to $53.93. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $17.85 that is $27K to $36K a year per listing.

Average price

$17.85inside the $15 to $100 sweet spot

Price range

$6.14–$53.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

$27K–$36K

Returns

0.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #188 within Cleansers. It carries 2,039 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#188in Cleansers

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

2,039per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

72 months