Beautycounter

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -42.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

-42.5%

Conversion, latest week

2.0%

Market size, estimated

$86Ka year

Peak month

October1.9× the quietest month

Top search term

beauty counter24K searches a year

Listings sell for $60.59 on average, from $13.01 to $132.40. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $60.59 that is $0 to $6K a year per listing.

Average price

$60.59inside the $15 to $100 sweet spot

Price range

$13.01–$132.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

0.5%of orders · Amazon United States median 2.1%

11% of listings pay for placement with sponsored ads. 22% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #3,176 within Serums. It carries 18 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

11%

Prime listings

22%

Out of stock, average day

11.5%

Average rank

#3,176in Serums

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

18per listing

Listings tracked

9

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months