Is beauty of joseon red bean water gel profitable to sell on Amazon United States?

The niche generates $658K/yr across 12 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +6.4%. Flapen's verdict: Skip it (48/100).

How competitive is the beauty of joseon red bean water gel niche?

6 brands and 23 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in beauty of joseon red bean water gel?

Top complaints mined from reviews: Moist/Dry, Adhesion/Stickiness, Allergies. The return rate is 0.7%.

What does it cost to enter the beauty of joseon red bean water gel niche?

Listings span $8.25–$21.12; the average listing price is $14.73 (sweet spot $15–$100). The average incumbent carries 3,250 reviews — the moat a new listing must climb.

beauty of joseon red bean water gel

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great11.5%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.73

avg listing price — sweet spot $15–$100

Market size

Good$658K

$658K/yr · 387K searches

Price range

Okay$8.25–$21.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+6.4%

90-day search growth — must beat 0% to launch

Review moat

Okay3,249.75

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad76%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, beauty of joseon red bean water gel is a $658K/yr Amazon United States market (387K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

beauty of joseon red bean water gel market data

Units sold / yr: 40K–50K; avg 4,000–5,000/product
Revenue / yr: $589K–$737K; units × avg price
Conversion rate: 11.5%
Avg BSR: #145
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 2.8%
Avg brand age: 66 months
Avg seller age: 127 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

CeraVe56%
medicube16%
Beauty of Joseon14%
POND'S9%
Good Molecules4%
Neutrogena2%

Demand

Weekly Amazon search volume, last 29 weeks — +6.4% search growth over the last 90 days.

Open Trend

Top beauty of joseon red bean water gel search terms

cerave ultra light moisturizing gel64K/yr -30.8%21.8% conv.
medicube hyaluronic acid57K/yr -17.1%10.1% conv.
water gel moisturizer44K/yr +30.8%2.7% conv.
beauty of joseon red bean water gel22K/yr +54.0%10.1% conv.
cerave gel moisturizer30K/yr -1.2%11.9% conv.
cerave water gel7K/yr >1,000%5.1% conv.
cerave gel17K/yr +9.2%8.1% conv.
face gel18K/yr +26.9%1.0% conv.
cerave lightweight moisturizer17K/yr -5.9%12.0% conv.
red bean water gel16K/yr -7.4%11.0% conv.

All search terms

Top beauty of joseon red bean water gel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

CeraVe Ultra-Light Moisturizing Gel Hydrating Gel Face Moisturizer For Men & For Women with Ceramides Niacinamide Hyaluronic Acid Fragrance Free Oil-Free Mattifying Moisturizer 1.75 FL Oz

CeraVe$15.514.7★4,948 rev

Beauty of Joseon Red Bean Water Gel Hydrating Peptide Hydro Boost Moisturizer for Acne Prone Dry Skin Korean Skin Care for Men and Women 100ml 3.38 fl.oz

Beauty of Joseon$16.634.5★3,479 rev

CeraVe Hydrating Hyaluronic Acid Water Gel Lightweight Facial Moisturizer for Plumping Hydration with Ceramides Hyaluronic Acid & Niacinamide Fragrance-Free Safe for Sensitive Skin 1.7oz

CeraVe$18.314.5★222 rev

medicube Jelly Cream with Hyaluronic Acid | Daily Moisturizer for All Skin Types | Long-lasting Hydration with Hyaluronic Acid Ceramides Multi Peptides | Supports Skins Natural Barrier | 1.69 fl.oz

medicube$12.224.6★1,904 rev

medicube Hyaluronic Multi Peptide PDRN Serum | Lightweight Hydrating Serum

medicube$17.164.7★791 rev

Newest

by launch date

CeraVe Hydrating Hyaluronic Acid Water Gel Lightweight Facial Moisturizer for Plumping Hydration with Ceramides Hyaluronic Acid & Niacinamide Fragrance-Free Safe for Sensitive Skin 1.7oz

CeraVe$18.31222 rev

2mo ago

medicube Capsule Cream with Hyaluronic Acid | 120H Lasting Hydration Barrier Care Calming Daily Facial Moisturizer For All Skin Types | Panthenol & Ceramides | Korean Skincare 1.94 oz

medicube$17.87801 rev

10mo ago

medicube Jelly Cream with Hyaluronic Acid | Daily Moisturizer for All Skin Types | Long-lasting Hydration with Hyaluronic Acid Ceramides Multi Peptides | Supports Skins Natural Barrier | 1.69 fl.oz

medicube$12.221,904 rev

10mo ago

Neutrogena Hydro Boost Water Gel and Hydro Boost Hydrating Gel Cleanser for Normal to Oily Skin Facial Moisturizer 1.7 fl oz and Trial-Size Facial Cleanser 0.5 fl oz

Neutrogena$21.121,319 rev

1y ago

Good Molecules Hydrating Gel Moisturizer Lightweight Water-Based Gel Fast-Absorbing Oil-Free Moisturizer for Oily & Combination Skin with Hydrating Electrolytes Fragrance-Free Face Care

Good Molecules$10.021,132 rev

1y ago

What buyers say about beauty of joseon red bean water gel

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry28%

“Amazing moisturizer”

Suitability Combination Skin8%

“Works great on my sensitive skin”

Soft Feel8%

“Its soft”

Quality-Overall7%

“Solid product”

Smell5%

“Very mild scent”

Weight Light5%

“Its a great lightweight water gel”

Value For Money4%

“they are affordable”

Suitability Dry Skin4%

“I absolutely love this moisturizer for my dry skin”

Suitability Oily Skin3%

“Good for oily skin”

Absorbency3%

“Absorbs well”

What buyers complain about

Moist/Dry12%

“No hydration”

Adhesion/Stickiness7%

“Said it was not sticky”

Allergies7%

“Skin irritation”

Smell6%

“Strange smell”

Suitability Dry Skin5%

“NOT for dry skin”

Value For Money4%

“at a lower price”

Size-Overall3%

“the container is smaller than i expected”

Oily/Greasy3%

“A little too oily feeling for me”

Skin Health3%

“This really made my face burn and turn red”

Functionality-Overall2%

“Didnt work”

Top return reasons

Moist/Dry16%

Advertised Vs Actual Product9%

Smell7%

Adhesion/Stickiness7%

Product Condition6%

Value For Money6%

Functionality-Overall5%

Size-Overall5%