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beauty of joseon mask

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 25Growth 18Conversion 44Competition 0Returns 90Price range 71Avg price 77Brand share 0Review moat 59Quality gap 79

Returns

Great1.2%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great$15.63

avg listing price — sweet spot $15–$100

Price range

Good$12.65–$20.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,135.2

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Market size

Okay$102K

$102K/yr · 185K searches

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, beauty of joseon mask is a $102K/yr Amazon United States market (185K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

beauty of joseon mask market data

Units sold / yr
6K–8K
avg 1,250–1,500/product
Revenue / yr
$94K–$125K
units × avg price
Conversion rate
3.5%
Avg BSR
#900
Page quality
0%
Prime
100%
Sponsored
60%
Out of stock
0.0%
Avg brand age
45 months
Avg seller age
123 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Beauty of Joseon60%
  • AOPEIBOTO28%
  • IREV6%
  • BlueBouff5%

Top beauty of joseon mask search terms

  • beauty of joseon mask39K/yr
  • beauty of joseon ground rice and honey glow mask26K/yr
  • beauty of joseon face mask20K/yr
  • beauty of joseon rice mask20K/yr
  • ground rice and honey glow mask13K/yr
  • beauty of joseon rice and honey mask6K/yr
  • beauty of joseon red bean refreshing pore mask3K/yr
  • red bean mask9K/yr
  • beauty of joseon red bean pore mask8K/yr
  • beauty of joseon red bean5K/yr
All search terms

Top beauty of joseon mask products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$15K30%$31K45%$46K60%$61K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

What buyers say about beauty of joseon mask

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry20%

“So hydrating”

Soft Feel10%

“Extremely gentle and effective, I love it”

Smell9%

“Its not over powering with the fragrance”

Suitability Combination Skin9%

“Friendly for all skin types”

Cleansing7%

“Great scrub”

Quality-Overall6%

“Great quality 20 minute facial mask”

Value For Money5%

“Great value for money”

Texture/Consistency-Overall5%

“has good consistency”

Suitability Dry Skin3%

“Leaves my skin feeling supple and hydrated”

Ease Of Use3%

“Easy to use”

What buyers complain about

Allergies19%

“My skin gets blotchy easily”

Functionality-Overall8%

“Didn't work”

Moist/Dry8%

“the mask was dry”

Skin Health6%

“it wasnt suitable for sensitive skin”

Suitability Combination Skin6%

“this product doesn't do that to me so it's basically made for sensitive skin”

Thickness4%

“It very thin consistency”

Advertised Vs Actual Product4%

“This doesn't look like the product in description”

Suitability Oily Skin4%

“Not for oily to combination skin”

Cleansing2%

“The red bean pieces don't really exfoliate”

Suitability Dry Skin2%

“Not for sensitive or dry skin”

Top return reasons

Advertised Vs Actual Product15%
Value For Money13%
Functionality-Overall11%
Smell9%
Moist/Dry6%
Product Condition6%
Suitability Combination Skin5%
Skin Health4%
Ingredients-Overall4%
Suitability Dry Skin3%

Common questions

Is beauty of joseon mask profitable to sell on Amazon United States?
The niche generates $102K/yr across 5 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Skip it (38/100).
How competitive is the beauty of joseon mask niche?
4 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in beauty of joseon mask?
Top complaints mined from reviews: Allergies, Functionality-Overall, Moist/Dry. The return rate is 1.2%.
What does it cost to enter the beauty of joseon mask niche?
Listings span $12.65–$20.64; the average listing price is $15.63 (sweet spot $15–$100). The average incumbent carries 1,135 reviews — the moat a new listing must climb.