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Beard Pencil Filler for Men

Maybe

The products selling today average only 4.0★. But demand is soft, at -9.6% this quarter, so Beard Pencil Filler for Men is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$571K/yr429K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
62%top-5 click share · 17 brands · 45 sellers

Flapen Score

Beard Pencil Filler for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Beard Pencil Filler for Men is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beard Pencil Filler for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Beard Pencil Filler for Men 429K times last year and spent an estimated $571K. The top 5 brands take 76% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $571K a year.

Searches, last 12 months
429K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
10.0%
Market size, estimated
$571Ka year
Peak month
November1.4× the quietest month
Top search term
beard pen123K searches a year

02 · Price

A sale here is worth $13.33.

Listings sell for $13.33 on average, from $6.47 to $23.01. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $13.33 that is $20K to $27K a year per listing.

Average price
$13.33under the $15 to $100 sweet spot
Price range
$6.47–$23.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$20K–$27K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #128 within Men's. It carries 2,444 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#128in Men's
Average rating
3.98 starsAmazon United States average 4.42 stars
Average reviews
2,444per listing
Listings tracked
27

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Beard Pencil Filler for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

45

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

62%

Top 20: 93%

Open market

20%

  • Brand 119%
  • Brand 219%
  • Brand 317%
  • Brand 414%
  • Brand 57%
  • Brand 64%

Demand

Beard Pencil Filler for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Beard Pencil Filler for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beard pen123K/yr
  • beard pencil51K/yr
  • beard filler for men49K/yr
  • beard filler39K/yr
  • beard pencil filler for men black36K/yr
  • lapiz para barba aprueba de agua18K/yr
  • diamalfi beard pen10K/yr
  • beard filler pen18K/yr
  • bear pen10K/yr
  • pacinos beard pencil11K/yr

Reviews and returns

What reviews say buyers love and hate about Beard Pencil Filler for Men

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Moist/Dry”
1.0%of orders come back
“Dried Out”
A buyer, on “Moist/Dry”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Beard Pencil Filler for Men questions

Answered from the same tracked data.