Beard Oil for Black Men

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months

153K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

9.7%

Market size, estimated

$218Ka year

Peak month

February1.5× the quietest month

Top search term

beard oil for black men76K searches a year

Listings sell for $14.67 on average, from $8.97 to $28.23. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $14.67 that is $22K to $29K a year per listing.

Average price

$14.67under the $15 to $100 sweet spot

Price range

$8.97–$28.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,500–2,000

Revenue per listing a year

$22K–$29K

Returns

0.5%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #153 within Men's. It carries 5,612 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#153in Men's

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

5,612per listing

Listings tracked

6

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months