Beard Brush Kit
FailDemand is soft, at -15.1% this quarter, so Beard Brush Kit is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $91K/yr63K searches / yr
- 90-day growth
- -15.1%search demand this quarter
- Competition
- 58%top-5 click share · 14 brands · 20 sellers
Flapen Score
Beard Brush Kit against its category
The dotted line is the Beauty & Personal Care average. Past it, Beard Brush Kit is stronger. Inside it, weaker.
Market
The Beard Brush Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Beard Brush Kit 63K times last year and spent an estimated $91K. The top 5 brands take 66% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -15.1%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $91Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- beard brush and comb29K searches a year
02 · Price
A sale here is worth $13.63.
Listings sell for $13.63 on average, from $6.37 to $30.22. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $13.63 that is $1K to $3K a year per listing.
- Average price
- $13.63under the $15 to $100 sweet spot
- Price range
- $6.37–$30.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #201 within Men's. It carries 7,982 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #201in Men's
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 7,982per listing
- Listings tracked
- 17
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Beard Brush Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
20
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
28%
- Brand 126%
- Brand 213%
- Brand 312%
- Brand 48%
- Brand 58%
- Brand 66%
Demand
Beard Brush Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Beard Brush Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- beard brush and comb29K/yr
- beard comb and brush set16K/yr
- beard comb and brush9K/yr
- beard brush and comb set6K/yr
- mens beard brush and comb set3K/yr
Reviews and returns
What reviews say buyers love and hate about Beard Brush Kit
We read the reviews and the return reasons for every product selling here.
“Not great quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Beard Brush Kit questions
Answered from the same tracked data.









