Beakey Makeup Sponge
FailBuyers convert on only 0.5% of searches, so Beakey Makeup Sponge is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $248K/yr1.3M searches / yr
- 90-day growth
- -8.0%search demand this quarter
- Competition
- 56%top-5 click share · 8 brands · 250 sellers
Flapen Score
Beakey Makeup Sponge against its category
The dotted line is the Beauty & Personal Care average. Past it, Beakey Makeup Sponge is stronger. Inside it, weaker.
Market
The Beakey Makeup Sponge market on Amazon at a glance
Shoppers on Amazon United States searched for Beakey Makeup Sponge 1.3M times last year and spent an estimated $248K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Jun. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $248K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -8.0%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $248Ka year
- Peak month
- June6.4× the quietest month
- Top search term
- huda beauty785K searches a year
02 · Price
A sale here is worth $37.90.
Listings sell for $37.90 on average, from $4.77 to $74.94. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $37.90 that is $4K to $9K a year per listing.
- Average price
- $37.90inside the $15 to $100 sweet spot
- Price range
- $4.77–$74.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$9K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #563 within Face. It carries 4,039 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 96%
- Out of stock, average day
- 1.7%
- Average rank
- #563in Face
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 4,039per listing
- Listings tracked
- 25
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Beakey Makeup Sponge products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HUDA BEAUTY Easy Bake Loose Baking & Setting Powder Cherry Blossom
- Price
- $45.12
- Rating
- 4.7/5
- Reviews
- 267
- Age
- 2y ago

Huda Easy Bake Fragrance Free Loose Baking & Setting Powder - Pound Cake (Fair Light Medium and Tan Skin Tones) - 0.71 oz / 20 g
- Price
- $43.72
- Rating
- 4.6/5
- Reviews
- 232
- Age
- 1y ago

HAUS LABS BY LADY GAGA Triclone Skin Tech Medium Coverage Foundation with Fermented Arnica 100 Light Neutral
- Price
- $71.39
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 3y ago

Huda Easy Bake Loose Baking & Setting Powder - Banana Bread (light medium and tan skin tones) - 0.71 oz / 20 g
- Price
- $45.69
- Rating
- 4.6/5
- Reviews
- 115
- Age
- 1y ago

HAUS LABS BY LADY GAGA Triclone Skin Tech Medium Coverage Foundation with Fermented Arnica 160 Light Neutral
- Price
- $68.95
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 3y ago
Trending
estimated 90-day click momentum
Este Lauder Double Wear Stay-in-Place Foundation Makeup | 36-Hour Long-Wear Oil-Free Liquid Matte Foundation | Hydrating Breathable Buildable | New Formula 1 Fl Oz 1W1 Bone
- Price
- $44.10
- Rating
- 4.1/5
- Reviews
- 859
- Age
- 5mo ago

HAUS LABS BY LADY GAGA Triclone Skin Tech Medium Coverage Foundation with Fermented Arnica 230 Light Medium Cool
- Price
- $74.94
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 3y ago

HAUS LABS BY LADY GAGA Triclone Skin Tech Medium Coverage Foundation with Fermented Arnica 130 Light Warm
- Price
- $61.06
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 3y ago

HAUS LABS BY LADY GAGA Triclone Skin Tech Medium Coverage Foundation with Fermented Arnica 100 Light Neutral
- Price
- $71.39
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 3y ago

Laura Mercier Translucent Loose Setting Powder - Blurring + Finishing Powder with 24HR Matte Finish - Long-Wear Shine Control Face Makeup for Mature Sensitive & Oily Skin Types (0.21 oz)
- Price
- $23.88
- Rating
- 4.7/5
- Reviews
- 2,129
- Age
- 3y ago
Newest
by launch date
Este Lauder Double Wear Stay-in-Place Foundation Makeup | 36-Hour Long-Wear Oil-Free Liquid Matte Foundation | Hydrating Breathable Buildable | New Formula 1 Fl Oz 1W1 Bone
- Price
- $44.10
- Rating
- 4.1/5
- Reviews
- 859
- Age
- 5mo ago

Huda Lip Contour Stain Lip Tint - Soft Nude (.03 Fl Oz)
- Price
- $32.52
- Rating
- 3.4/5
- Reviews
- 44
- Age
- 11mo ago

Huda Beauty Baby Blush Duo Pink And Peach 2x2ml
- Price
- $34.26
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago

Huda Lip Contour Duo Blushed Pinks - 2 Mini Lip Pencils in Muted Pink and Pinky Brown
- Price
- $25.88
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 1y ago

Haus Labs Triclone Skin Tech Foundation - 200 Light medium Neutral
- Price
- $61.26
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
250
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 94%
Open market
3%
- Huda59%
- Haus Laboratories26%
- BEAUTYFACTOR4%
- Estée Lauder3%
- BS-MALL3%
- Kiko Milano2%
- Open — no brand owns it (2 brands, 3%)
Demand
Beakey Makeup Sponge search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Jun · busiest ÷ quietest = 6.4×
Search terms
Top Beakey Makeup Sponge search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- huda beauty785K/yr
- haus labs foundation338K/yr
- huda90K/yr
- house labs foundation25K/yr
- hudabeauty27K/yr
- haus labs triclone skin tech foundation9K/yr
- lady gaga foundation10K/yr
- hauslabs foundation6K/yr
- haus lab foundation5K/yr
- base haus labs5K/yr
Reviews and returns
What reviews say buyers love and hate about Beakey Makeup Sponge
We read the reviews and the return reasons for every product selling here.
“Garbage”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Beakey Makeup Sponge questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









