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Bb Cream

Maybe

Shoppers spend an estimated $1.9M a year here. But the average product has 13,469 reviews to catch up to, so Bb Cream is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$1.9M/yr2.1M searches / yr
90-day growth
-3.0%search demand this quarter
Competition
53%top-5 click share · 15 brands · 146 sellers

Flapen Score

Bb Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Bb Cream is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bb Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Bb Cream 2.1M times last year and spent an estimated $1.9M. The top 5 brands take 73% of clicks. Demand peaks in Nov. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
-3.0%
Conversion, latest week
7.7%
Market size, estimated
$1.9Ma year
Peak month
November1.7× the quietest month
Top search term
bb cream1.3M searches a year

02 · Price

A sale here is worth $11.43.

Listings sell for $11.43 on average, from $4.56 to $24.57. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $11.43 that is $46K to $57K a year per listing.

Average price
$11.43under the $15 to $100 sweet spot
Price range
$4.56–$24.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
4,000–5,000
Revenue per listing a year
$46K–$57K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #164 within Face. It carries 13,469 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#164in Face
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
13,469per listing
Listings tracked
30

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
61 months

Products

Top Bb Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

146

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

53%

Top 20: 88%

Open market

20%

  • Brand 124%
  • Brand 221%
  • Brand 313%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Bb Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Bb Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bb cream1.3M/yr
  • bbs252K/yr
  • bbs for bb gun92K/yr
  • 177 caliber bbs82K/yr
  • bbs .17733K/yr
  • 177 bbs48K/yr
  • bb pellets26K/yr
  • metal bbs21K/yr
  • steel bbs21K/yr
  • daisy bbs23K/yr

Reviews and returns

What reviews say buyers love and hate about Bb Cream

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Coverage”
22%of negative reviews mention “Color”
2.0%of orders come back
“Color is way off”
A buyer, on “Color”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bb Cream questions

Answered from the same tracked data.