Bawldy

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

17K

Growth, 90 days vs prior 90

+6.7%

Conversion, latest week

7.6%

Market size, estimated

$49Ka year

Peak month

January33.2× the quietest month

Top search term

cyruzi11K searches a year

Listings sell for $38.80 on average, from $19.95 to $56.41. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $38.80 that is $0 to $4K a year per listing.

Average price

$38.80inside the $15 to $100 sweet spot

Price range

$19.95–$56.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

1.0%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 35.6% of listings are out of stock. The average listing ranks #246 within Men's. It carries 394 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

93%

Out of stock, average day

35.6%

Average rank

#246in Men's

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

394per listing

Listings tracked

14

13 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

7Amazon's first-year sales bar

Average brand age

19 months