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Bathing Suit Organizer

Fail

The top 5 products take 67% of clicks, so Bathing Suit Organizer is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$163K/yr229K searches / yr
90-day growth
+68.0%search demand this quarter
Competition
67%top-5 click share · 15 brands · 19 sellers

Flapen Score

Bathing Suit Organizer against its category

The dotted line is the Beauty & Personal Care average. Past it, Bathing Suit Organizer is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bathing Suit Organizer market on Amazon at a glance

Shoppers on Amazon United States searched for Bathing Suit Organizer 229K times last year and spent an estimated $163K. The top 5 brands take 78% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +68.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.

Searches, last 12 months
229K
Growth, 90 days vs prior 90
+68.0%
Conversion, latest week
4.4%
Market size, estimated
$163Ka year
Peak month
June5.6× the quietest month
Top search term
bathing suit organizer34K searches a year

02 · Price

A sale here is worth $16.27.

Listings sell for $16.27 on average, from $7.88 to $29.67. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.27 that is $4K to $8K a year per listing.

Average price
$16.27inside the $15 to $100 sweet spot
Price range
$7.88–$29.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #169 within Bags & Cases. It carries 3,400 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#169in Bags & Cases
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
3,400per listing
Listings tracked
20

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Bathing Suit Organizer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

19

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

16%

  • Brand 123%
  • Brand 221%
  • Brand 316%
  • Brand 410%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (9 brands, 16%)

Demand

Bathing Suit Organizer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.6×

Search terms

Top Bathing Suit Organizer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bathing suit organizer34K/yr
  • swimsuit organizer bags20K/yr
  • swimsuit organizer20K/yr
  • bikini organizer17K/yr
  • bathing suit storage16K/yr
  • bathing suit organizer bags13K/yr
  • swimsuit storage bags11K/yr
  • swimsuit storage10K/yr
  • bikini bags9K/yr
  • swimsuit bags8K/yr

Reviews and returns

What reviews say buyers love and hate about Bathing Suit Organizer

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Size-Overall”
2.7%of orders come back
“Was expecting different sizes”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bathing Suit Organizer questions

Answered from the same tracked data.