bath potions for kids
Skip itSoft demand (-47.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.94avg listing price — sweet spot $15–$100
Review moat
Good1,396.42avg incumbent reviews — the moat a new listing must climb
Market size
Okay$235K$235K/yr · 183K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$8.19–$19.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-47.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bath potions for kids is a $235K/yr Amazon United States market (183K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
bath potions for kids market data
- Units sold / yr
- 15K–20K
- avg 1,250–1,500/product
- Revenue / yr
- $209K–$279K
- units × avg price
- Conversion rate
- 9.2%
- Avg BSR
- #102
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 0.0%
- Avg brand age
- 31 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
18
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
2%
- Tub Works53%
- SWCANDY14%
- Mr. Bubble11%
- CLOUQUAR10%
- FIREKOTO5%
- NEWFEIFAN5%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -47.2% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 6.5×
Top bath potions for kids search terms
- bath potions for kids57K/yr
- bath potion19K/yr
- bath potions22K/yr
- bath science kits for kids12K/yr
- bath bomb potion15K/yr
- bath experiments for kids7K/yr
- potion bath bombs for kids6K/yr
- science bath toys5K/yr
- kids bath potions4K/yr
- bath bomb potions kids12K/yr
Top bath potions for kids products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tub Works Kids Bath Bomb Potion Bath Toy Variety 6 Pack | Nontoxic | Fizzes Foams & Bubbles with an Eruption of Color | Interactive Bath Bombs | Fun Science Toddler Bath Toys
Tub Works$18.624.6★2,403 rev
SWCANDY Bath Toys Kids Bath Bombs Potion 6 Pack Non-Toxic Bathtub Colorful Foam Bubble Science Sensory Bath Play Soap Magical Fizzes Eruption Tub Safe and Stain Free for Ages 3+ Boys Girls Toddlers
SWCANDY$12.354.5★519 rev
CLOUQUAR Kids Bath Bomb Potions 6 Pack Non-Toxic Fizzy Bubble Bath Explosions Colorful Burst Bath Potions for Kids Scientific & Magical Bath Time Buddy Fun & Educational Bubble Bath
CLOUQUAR$12.594.6★331 rev
Tub Works Bath Color Brush Kids Bath Bomb Set | Nontoxic & Fragrance-Free | Use Brush to Paint Water with Vibrant Fizzing Colors | Fun BathBombs for Kids Bath | Creative Bathtub Toys for Toddlers
Tub Works$13.024.3★1,331 rev
Mr. Bubble Kids Original Bath Bomb Potions - Colorful Fizzy Fun - Cool Foam and Bubble Science Beaker Bath Toys (Pack of 4)
Mr. Bubble$14.024.4★3,766 rev
Newest
by launch date
Firekoto Magic Potion Bath Toy for Kids 6 Bottles Color Fizz Science Kit with 2 Surprise Toys Fun Pour & Play Bath Bomb Set for Boys Girls
FIREKOTO$17.1374 rev
NEWFEIFAN Potion Kits Bath Bombs for Kids STEM Gifts for Boys & Girls
NEWFEIFAN$8.19282 rev
Tub Works Bath Color Brush Kids Bath Bomb Set | Nontoxic & Fragrance-Free | Use Brush to Paint Water with Vibrant Fizzing Colors | Fun BathBombs for Kids Bath | Creative Bathtub Toys for Toddlers
Tub Works$13.021,331 rev
SWCANDY Bath Toys Kids Bath Bombs Potion 6 Pack Non-Toxic Bathtub Colorful Foam Bubble Science Sensory Bath Play Soap Magical Fizzes Eruption Tub Safe and Stain Free for Ages 3+ Boys Girls Toddlers
SWCANDY$12.35519 rev
CLOUQUAR Kids Bath Bomb Potions 6 Pack Non-Toxic Fizzy Bubble Bath Explosions Colorful Burst Bath Potions for Kids Scientific & Magical Bath Time Buddy Fun & Educational Bubble Bath
CLOUQUAR$12.59331 rev
Trending
90-day click momentum
Mr. Bubble Ultimate Pack of Bath Time Fun 4 Favorites Bath Potion Bath Bomb Soap Stickers Bubble Bath (Pack of 2)
Mr. Bubble$13.504.7★
Firekoto Magic Potion Bath Toy for Kids 6 Bottles Color Fizz Science Kit with 2 Surprise Toys Fun Pour & Play Bath Bomb Set for Boys Girls
FIREKOTO$17.134.3★
CLOUQUAR Kids Bath Bomb Potions 6 Pack Non-Toxic Fizzy Bubble Bath Explosions Colorful Burst Bath Potions for Kids Scientific & Magical Bath Time Buddy Fun & Educational Bubble Bath
CLOUQUAR$12.594.6★
Tub Works Bath Color Brush Kids Bath Bomb Set | Nontoxic & Fragrance-Free | Use Brush to Paint Water with Vibrant Fizzing Colors | Fun BathBombs for Kids Bath | Creative Bathtub Toys for Toddlers
Tub Works$13.024.3★
Tub Works Bath Crackles Bath Toy Variety 12 Pack | Nontoxic & Fragrance-Free | Makes Bath Water Crackle & Pop for a Unique Kids Bath | Swirl Water for Fizzy Fun | Sensory Kids & Toddler Bath Toys
Tub Works$19.044.6★
What buyers say about bath potions for kids
What buyers praise and complain about, mined from review topics.What buyers love
“Vibrant color”
“Cute gift”
“they didn't stain”
“Great value”
“Hours of entertainment”
“Amazing items”
“they last a while”
“the bathtub is very easy to clean afterward”
“Smells good”
“Exactly what I wanted”
What buyers complain about
“would have been better if they were darker”
“Stains easily”
“Did not work as advertised”
“Terrible product”
“broke within first use”
“Allergic reaction”
“smell AWFUL”
“They are expensive for what they do”
“These tablets are significantly smaller”
“These barely work”
Top return reasons
Common questions
- Is bath potions for kids profitable to sell on Amazon United States?
- The niche generates $235K/yr across 12 tracked products. 90-day search growth is -47.2%. Flapen's verdict: Skip it (42/100).
- How competitive is the bath potions for kids niche?
- 7 brands and 18 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in bath potions for kids?
- Top complaints mined from reviews: Color, Stain Resistance, Advertised Vs Actual Product. The return rate is 0.7%.
- When does demand for bath potions for kids peak?
- Demand peaks in Nov–Dec; the busiest month runs 6.5× the quietest.
- What does it cost to enter the bath potions for kids niche?
- Listings span $8.19–$19.04; the average listing price is $13.94 (sweet spot $15–$100). The average incumbent carries 1,396 reviews — the moat a new listing must climb.