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Bath Pillows for Tub Full Body

Fail

Demand is soft, at -31.0% this quarter, so Bath Pillows for Tub Full Body is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$63K/yr74K searches / yr
90-day growth
-31.0%search demand this quarter
Competition
51%top-5 click share · 23 brands · 29 sellers

Flapen Score

Bath Pillows for Tub Full Body against its category

The dotted line is the Beauty & Personal Care average. Past it, Bath Pillows for Tub Full Body is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bath Pillows for Tub Full Body market on Amazon at a glance

Shoppers on Amazon United States searched for Bath Pillows for Tub Full Body 74K times last year and spent an estimated $63K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-31.0%
Conversion, latest week
2.3%
Market size, estimated
$63Ka year
Peak month
January2.2× the quietest month
Top search term
bath pillows for tub full body36K searches a year

02 · Price

A sale here is worth $38.01.

Listings sell for $38.01 on average, from $17.06 to $88.72. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $38.01 that is $0 to $4K a year per listing.

Average price
$38.01inside the $15 to $100 sweet spot
Price range
$17.06–$88.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #57 within Bath & Bathing Accessories. It carries 1,361 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
24.9%
Average rank
#57in Bath & Bathing Accessories
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,361per listing
Listings tracked
27

04 · Newcomers

8 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
8Amazon's first-year sales bar
Average brand age
26 months

Products

Top Bath Pillows for Tub Full Body products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

29

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

51%

Top 20: 90%

Open market

36%

  • Brand 133%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Bath Pillows for Tub Full Body search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Bath Pillows for Tub Full Body search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bath pillows for tub full body36K/yr
  • bathtub pillow full body29K/yr
  • bath body pillow5K/yr
  • tub pillow for bathtub full body4K/yr

Reviews and returns

What reviews say buyers love and hate about Bath Pillows for Tub Full Body

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Comfort-Overall”
17%of negative reviews mention “Suction”
2.2%of orders come back
“Suction does not work at all”
A buyer, on “Suction”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bath Pillows for Tub Full Body questions

Answered from the same tracked data.