Bath Pillow

Shoppers searched for this 3.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.2M a year.

Searches, last 12 months

3.3M

Growth, 90 days vs prior 90

-29.8%

Conversion, latest week

4.8%

Market size, estimated

$4.2Ma year

Peak month

December3.2× the quietest month

Top search term

bath pillows for tub947K searches a year

Listings sell for $26.53 on average, from $8.47 to $100.93. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $26.53 that is $159K to $212K a year per listing.

Average price

$26.53inside the $15 to $100 sweet spot

Price range

$8.47–$100.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

6,000–8,000

Revenue per listing a year

$159K–$212K

Returns

2.3%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #21 within Bath & Bathing Accessories. It carries 3,147 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

7.0%

Average rank

#21in Bath & Bathing Accessories

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

3,147per listing

Listings tracked

27

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

41 months