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Bath Bombs for Men

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -34.6% this quarter, so Bath Bombs for Men is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$204K/yr139K searches / yr
90-day growth
-34.6%search demand this quarter
Competition
58%top-5 click share · 15 brands · 33 sellers

Flapen Score

Bath Bombs for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Bath Bombs for Men is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bath Bombs for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Bath Bombs for Men 139K times last year and spent an estimated $204K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -34.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $204K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-34.6%
Conversion, latest week
6.7%
Market size, estimated
$204Ka year
Peak month
December6.9× the quietest month
Top search term
bath bombs for men80K searches a year

02 · Price

A sale here is worth $21.74.

Listings sell for $21.74 on average, from $5.89 to $38.75. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $21.74 that is $5K to $11K a year per listing.

Average price
$21.74inside the $15 to $100 sweet spot
Price range
$5.89–$38.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$5K–$11K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #157 within Bath & Bathing Accessories. It carries 3,300 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#157in Bath & Bathing Accessories
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
3,300per listing
Listings tracked
22

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Bath Bombs for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

33

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

21%

  • Brand 139%
  • Brand 213%
  • Brand 310%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Bath Bombs for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.9×

Search terms

Top Bath Bombs for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bath bombs for men80K/yr
  • mens bath bombs26K/yr
  • bath bombs men8K/yr
  • bath bomb for men7K/yr
  • men bath bombs7K/yr
  • bathbombs for men5K/yr
  • mens bath bomb4K/yr
  • bath bomb men4K/yr

Reviews and returns

What reviews say buyers love and hate about Bath Bombs for Men

We read the reviews and the return reasons for every product selling here.

59%of positive reviews mention “Smell”
43%of negative reviews mention “Smell”
0.5%of orders come back
“Overpowering scent”
A buyer, on “Smell”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Bath Bombs for Men questions

Answered from the same tracked data.