bath bombs for kids with surprise inside
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$20.29avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$5.95–$39.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Market size
Good$349K$349K/yr · 365K searches
Review moat
Okay2,216.06avg incumbent reviews — the moat a new listing must climb
Growth
Bad-74.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bath bombs for kids with surprise inside is a $349K/yr Amazon United States market (365K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 65/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
bath bombs for kids with surprise inside market data
- Units sold / yr
- 15K–20K
- avg 100–250/product
- Revenue / yr
- $304K–$406K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #112
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 95%
- Out of stock
- 4.5%
- Avg brand age
- 32 months
- Avg seller age
- 148 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
43 rising
Sellers
92
Top-5 brand share
37%
Top 20: 80%
Top-5 click share
23%
Top 20: 58%
Open market
58%
- Tub Works11%
- Two Sisters7%
- Lisotera7%
- Mineral Me California7%
- Townley Girl5%
- JOFEI5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -74.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 5.4×
Top bath bombs for kids with surprise inside search terms
- baby bath bombs29K/yr
- bath bombs with toys inside for boys21K/yr
- boy bath bombs39K/yr
- foaming bath bombs for kids19K/yr
- boys bath bombs48K/yr
- bluey bath bombs22K/yr
- baby bath bombs with toys17K/yr
- bath balls for kids with toys inside9K/yr
- exploding bath bombs for kids9K/yr
- bath fizzies with toy inside4K/yr
Top bath bombs for kids with surprise inside products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bath Bombs for Kids with Surprise Inside 12pcs Bath Bombs with Toys Organic Colorful Bubble Bath Fizzy Ball Birthday Gifts Set for Kids Christmas Party Favor Gift for Boys Girls with Bath Toys
Lisotera$15.364.3★699 rev
Bath Bombs for Kids with Surprise Inside 24 Pack Kids Bath Bombs with Toys Inside Gift Set Kid Bubble Bath Fizzy for Girls Boys with Bath Toys
JOFEI$22.364.2★2,721 rev
Hot Wheels 6 Piece Bath Bombs for Kids Bubble Gum Scented Bath Toys for Kids Ages 3+ by Townley Girl
Townley Girl$8.564.6★2,314 rev
Bath Bombs for Kids with Surprise Inside - Organic Gentle & Kid Friendly Bubble Bath Fizzies with Toys Inside. Spa Bath Fizz Balls Kit. Fizzy Balls w/Rich Bubbles Birthday Gifts for Boys Girls
Mineral Me California$26.454.6★10,661 rev
Tub Works Kids Bath Bomb Potion Bath Toy Variety 6 Pack | Nontoxic | Fizzes Foams & Bubbles with an Eruption of Color | Interactive Bath Bombs | Fun Science Toddler Bath Toys
Tub Works$18.624.6★2,403 rev
Newest
by launch date
Tub Works Lil Bursts Mini Bath Bombs for Kids 90 Count Rainbow | Nontoxic | Tiny Kids Bath Bombs with A Burst of Color Foam & Bubbles | Customize Toddler Bath with 7 Colors | Make Bathtub Art
Tub Works$12.78127 rev
Zippytots Kids Bath Bombs with Food Toys Inside 16 Pack Colorful Surprise Bath Fizzies Set Organic Fizzy Bubble Bath Bombs for Girls & Boys Ages 3+
Zippytots$28.71182 rev
Bofuoos Dinosaur Bath Bombs for Kids with Surprise Inside Gifts for Kids
Bofuoos$20.97267 rev
Bath Bombs for Boys with Toys Inside W/Flash Cards - Sports Bath Bombs for Kids - Gift Set of 18 Scented Organic Handmade - 2.5 oz with Natural Essential Oils - 18 Pack
ZenseMe$22.15344 rev
TNT Creeper Bath Bombs for Kids with Surprise Toys Inside (6 Pack) Large Fizzy Bubble Mine Bomb - Easter Basket Stuffers for Boys Fruity Scent Skin-Safe USA Made by Two Sisters
Two Sisters$29.7911,133 rev
Trending
90-day click momentumBath Bombs for Kids with Surprise Inside - Organic Gentle & Kid Friendly Bubble Bath Fizzies with Toys Inside. Spa Bath Fizz Balls Kit. Fizzy Balls w/Rich Bubbles Birthday Gifts for Boys Girls
Mineral Me California$26.454.6★
Tub Works Lil Bursts Mini Bath Bombs for Kids 90 Count Rainbow | Nontoxic | Tiny Kids Bath Bombs with A Burst of Color Foam & Bubbles | Customize Toddler Bath with 7 Colors | Make Bathtub Art
Tub Works$12.784.2★
Bofuoos Dinosaur Bath Bombs for Kids with Surprise Inside Gifts for Kids
Bofuoos$20.974.0★
Bath Bombs for Boys with Toys Inside W/Flash Cards - Sports Bath Bombs for Kids - Gift Set of 18 Scented Organic Handmade - 2.5 oz with Natural Essential Oils - 18 Pack
ZenseMe$22.154.0★
Bath Bombs for Kids with Surprise Inside 12pcs Bath Bombs with Toys Organic Colorful Bubble Bath Fizzy Ball Birthday Gifts Set for Kids Christmas Party Favor Gift for Boys Girls with Bath Toys
Lisotera$15.364.3★
What buyers say about bath bombs for kids with surprise inside
What buyers praise and complain about, mined from review topics.What buyers love
“Great Aroma”
“Vibrant color”
“Great Gift”
“Great quality, my kids love the little toys”
“Great deal”
“they didn't stain”
“Exactly as pictured”
“Makes bath time so much fun”
“They last a good amount of time”
“clean up is easy”
What buyers complain about
“Deceptive advertising”
“Smaller than expected”
“expensive”
“Color not great”
“Did not work as described”
“The smell is too strong”
“Cheap quality”
“Breaks easily”
“Skin irritation”
“Stains easily”
Top return reasons
Common questions
- Is bath bombs for kids with surprise inside profitable to sell on Amazon United States?
- The niche generates $349K/yr across 78 tracked products. 10 of 15 products launched in the last 360 days are still selling. 90-day search growth is -74.1%. Flapen's verdict: Worth a look (65/100).
- How competitive is the bath bombs for kids with surprise inside niche?
- 43 brands and 92 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 37% of demand.
- What do buyers complain about in bath bombs for kids with surprise inside?
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Value For Money. The return rate is 0.6%.
- When does demand for bath bombs for kids with surprise inside peak?
- Demand peaks in Nov–Dec; the busiest month runs 5.4× the quietest.
- What does it cost to enter the bath bombs for kids with surprise inside niche?
- Listings span $5.95–$39.69; the average listing price is $20.29 (sweet spot $15–$100). The average incumbent carries 2,216 reviews — the moat a new listing must climb.