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Batana Oil Shampoo

Maybe

An estimated 0.5% of orders come back. But the top 5 products take 70% of clicks, so Batana Oil Shampoo is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 48
Market size
$944K/yr808K searches / yr
90-day growth
+45.1%search demand this quarter
Competition
70%top-5 click share · 10 brands · 12 sellers

Flapen Score

Batana Oil Shampoo against its category

The dotted line is the Beauty & Personal Care average. Past it, Batana Oil Shampoo is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Batana Oil Shampoo market on Amazon at a glance

Shoppers on Amazon United States searched for Batana Oil Shampoo 808K times last year and spent an estimated $944K. The top 5 brands take 82% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 808K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +45.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $944K a year.

Searches, last 12 months
808K
Growth, 90 days vs prior 90
+45.1%
Conversion, latest week
4.8%
Market size, estimated
$944Ka year
Peak month
August1.5× the quietest month
Top search term
batana oil shampoo306K searches a year

02 · Price

A sale here is worth $24.45.

Listings sell for $24.45 on average, from $17.76 to $30.11. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $24.45 that is $61K to $73K a year per listing.

Average price
$24.45inside the $15 to $100 sweet spot
Price range
$17.76–$30.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$61K–$73K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #393 within Shampoo & Conditioner Sets. It carries 3,924 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#393in Shampoo & Conditioner Sets
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
3,924per listing
Listings tracked
13

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
35 months

Products

Top Batana Oil Shampoo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

12

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

12%

  • Brand 148%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (4 brands, 12%)

Demand

Batana Oil Shampoo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Batana Oil Shampoo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • batana oil shampoo306K/yr
  • batana oil shampoo and conditioner114K/yr
  • batana shampoo58K/yr
  • shampoo de batana33K/yr
  • batana oil shampoo for hair growth18K/yr
  • botana oil shampoo25K/yr
  • gypsophila batana oil shampoo25K/yr
  • batana shampoo and conditioner26K/yr
  • banana oil shampoo16K/yr
  • shampoo de batana para la caida del cabello26K/yr

Reviews and returns

What reviews say buyers love and hate about Batana Oil Shampoo

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Smell”
10%of negative reviews mention “Smell”
0.5%of orders come back
“Overpowering Scent”
A buyer, on “Smell”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Batana Oil Shampoo questions

Answered from the same tracked data.