Basis Face Wash

Shoppers searched for this 479K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $400K a year.

Searches, last 12 months

479K

Growth, 90 days vs prior 90

-3.8%

Conversion, latest week

8.4%

Market size, estimated

$400Ka year

Peak month

November1.2× the quietest month

Top search term

simple220K searches a year

Listings sell for $9.90 on average, from $6.52 to $17.67. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 4,000 to 5,000 of them. At $9.90 that is $40K to $50K a year per listing.

Average price

$9.90under the $15 to $100 sweet spot

Price range

$6.52–$17.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

4,000–5,000

Revenue per listing a year

$40K–$50K

Returns

0.4%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #303 within Cleansers. It carries 7,202 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#303in Cleansers

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

7,202per listing

Listings tracked

9

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

78 months