Based Bodyworks

Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.6M a year.

Searches, last 12 months

4.6M

Growth, 90 days vs prior 90

+10.0%

Conversion, latest week

3.9%

Market size, estimated

$4.6Ma year

Peak month

July3.4× the quietest month

Top search term

based2.4M searches a year

Listings sell for $25.83 on average, from $15.19 to $52.26. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At $25.83 that is $207K to $258K a year per listing.

Average price

$25.83inside the $15 to $100 sweet spot

Price range

$15.19–$52.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

8,000–10,000

Revenue per listing a year

$207K–$258K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #137 within Shampoo & Conditioner Sets. It carries 749 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

83%

Out of stock, average day

5.3%

Average rank

#137in Shampoo & Conditioner Sets

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

749per listing

Listings tracked

23

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

55 months