Bare Minerals Mascara

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.9% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $233K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

+18.8%

Conversion, latest week

16.9%

Market size, estimated

$233Ka year

Peak month

December1.7× the quietest month

Top search term

bare minerals mascara42K searches a year

Listings sell for $19.71 on average, from $12.07 to $28.84. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $19.71 that is $15K to $20K a year per listing.

Average price

$19.71inside the $15 to $100 sweet spot

Price range

$12.07–$28.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$15K–$20K

Returns

1.0%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #306 within Eyes. It carries 5,396 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

9.6%

Average rank

#306in Eyes

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

5,396per listing

Listings tracked

9

The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

90 months