barber shaver
Worth a lookShows a sweet-spot price point ($71.20 avg), but a deep review moat (4,264 avg reviews) keeps it on the watch list.
Avg price
Great$71.20avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$708K$708K/yr · 322K searches
Price range
Good$17.18–$171.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay3.5%return rate — above 5% kills the launch gate
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.9%90-day search growth — must beat 0% to launch
Review moat
Bad4,263.73avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, barber shaver is a $708K/yr Amazon United States market (322K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov. Verdict: Worth a look — 52/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
barber shaver market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $570K–$712K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #71
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 6.3%
- Avg brand age
- 32 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
53
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
54%
Top 20: 92%
Open market
19%
- MANSCAPED28%
- BaBylissPRO15%
- Supreme Trimmer13%
- Ufree10%
- Andis10%
- Mbzoey4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.9% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 2.2×
Top barber shaver search terms
- barber shaver76K/yr
- double foil shaver29K/yr
- balder shaver21K/yr
- foil shaver barber28K/yr
- foil head shavers for men9K/yr
- mini foil shaver16K/yr
- foil shaver for head14K/yr
- double foil shaver for men14K/yr
- balder14K/yr
- box shaver12K/yr
Top barber shaver products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MANSCAPED The Handyman Compact Face Shaver Portable Mens Travel Facial Hair Groomer USB-C Rechargeable Razor Electric Foil Face Shaver Waterproof Cordless Dual-Action SkinSafe Foil Blades
MANSCAPED$62.084.3★4,583 rev
Andis TS-1 17235 Pro Foil Lithium Titanium Foil Shaver Cord/Cordless Smooth Shaving Cordless Shaver with Charger Gray
Andis$65.224.2★3,113 rev
Supreme Trimmer Crunch Lite STF600 | Professional Double Foil Shaver for Men | Cordless & Corded 60 Min Runtime Hidden LED Display | Barber Face & Head Finishing Razor
Supreme Trimmer$35.744.2★871 rev
Ufree Close Shave Electric Foil Shavers for Men 3-Speed Electric Razor Bald Head Shavers Face Shaving Beard Trimmer with LCD Display Gifts for Men
Ufree$35.364.2★6,036 rev
BaBylissPRO Baberology Double Foil Shaver FXFS2G GOLDFX Professional Electric Shaver
BaBylissPRO$137.024.4★10,447 rev
Newest
by launch date
Tulzim Electric Foil Shaver for Men: Cordless Electric Razor for Face & Beard - 100-Min Runtime USB-C Fast Charge IPX7 for Travel Carbon Black
Tulzim$35.39252 rev
EchoByte Full Metal Electric Foil Shaver for Men: 4 Floating Blades IPX7 Waterproof Wet & Dry Mini Razor 120-Min Runtime USB-C Rechargeable Quiet Travel Groomer with LED Display & Travel Lock
EchoByte$67.10675 rev
LYRSLF Electric Foil Shavers for Men: Mini Electric Razor Foil Shaver for Face IPX7 Waterproof Wet Dry Cordless Razor with 3 Floating Blades LED Display for Travel & Home USB Type C
LYRSLF$22.84351 rev
BaBylissPRO High-Performance Compact LO-PROFX Single Foil Shaver
BaBylissPRO$81.33155 rev
Aberlite Touch 2 Foil Head Shaver for Bald Men - Finishing Foil Shaver for Bald Head & Face 0.05mm Ultra-Thin Foils for Razor-Smooth Results Ergonomic Multi-Grip Waterproof USB-C Charging (Silver)
Aberlite$78.11303 rev
Trending
90-day click momentumTulzim Electric Foil Shaver for Men: Cordless Electric Razor for Face & Beard - 100-Min Runtime USB-C Fast Charge IPX7 for Travel Carbon Black
Tulzim$35.394.4★
EchoByte Full Metal Electric Foil Shaver for Men: 4 Floating Blades IPX7 Waterproof Wet & Dry Mini Razor 120-Min Runtime USB-C Rechargeable Quiet Travel Groomer with LED Display & Travel Lock
EchoByte$67.104.5★
Aberlite Touch 2 Foil Head Shaver for Bald Men - Finishing Foil Shaver for Bald Head & Face 0.05mm Ultra-Thin Foils for Razor-Smooth Results Ergonomic Multi-Grip Waterproof USB-C Charging (Silver)
Aberlite$78.113.8★
BaBylissPRO Barberology Double Foil Shaver FXFS2B BLACKFX Professional Electric Shaver
BaBylissPRO$132.044.4★
Braun Electric Series 3 Razor with Precision Trimmer Rechargeable Wet & Dry Foil Shaver for Men Blue/Black 4 Piece
Braun$60.894.3★
What buyers say about barber shaver
What buyers praise and complain about, mined from review topics.What buyers love
“Best quality”
“Money well spent”
“EASY TO USE”
“Fully charged”
“Battery lasts a long time”
“Just what I needed”
“Super close shave”
“gives a smooth shave”
“No mess”
“The item works well”
What buyers complain about
“Broke right away”
“Expensive for the quality”
“Not charging”
“Did not work”
“Too expensive”
“Irritates skin”
“Battery life is horrible”
“too big”
“will not cut the hair”
“Yanks ur facial hair out”
Top return reasons
Common questions
- Is barber shaver profitable to sell on Amazon United States?
- The niche generates $708K/yr across 26 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +4.9%. Flapen's verdict: Worth a look (52/100).
- How competitive is the barber shaver niche?
- 16 brands and 53 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in barber shaver?
- Top complaints mined from reviews: Durability, Quality-Overall, Charging. The return rate is 3.5%.
- When does demand for barber shaver peak?
- Demand peaks in Nov; the busiest month runs 2.2× the quietest.
- What does it cost to enter the barber shaver niche?
- Listings span $17.18–$171.77; the average listing price is $71.20 (sweet spot $15–$100). The average incumbent carries 4,264 reviews — the moat a new listing must climb.