Barber Cape

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

-17.3%

Conversion, latest week

5.5%

Market size, estimated

$1.4Ma year

Peak month

December1.3× the quietest month

Top search term

barber cape1.0M searches a year

Listings sell for $10.99 on average, from $4.28 to $28.87. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $10.99 that is $33K to $44K a year per listing.

Average price

$10.99under the $15 to $100 sweet spot

Price range

$4.28–$28.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

3,000–4,000

Revenue per listing a year

$33K–$44K

Returns

1.4%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #543 within Hair Cutting Tools. It carries 1,806 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

6.0%

Average rank

#543in Hair Cutting Tools

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,806per listing

Listings tracked

38

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months