Banana Shampoo
MaybeAn estimated 0.6% of orders come back. But the top 5 brands take 95% of clicks, so Banana Shampoo is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 4857
- Market size
- $168K/yr80K searches / yr
- 90-day growth
- +64.7%search demand this quarter
- Competition
- 67%top-5 click share · 8 brands · 56 sellers
Flapen Score
Banana Shampoo against its category
The dotted line is the Beauty & Personal Care average. Past it, Banana Shampoo is stronger. Inside it, weaker.
Market
The Banana Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for Banana Shampoo 80K times last year and spent an estimated $168K. The top 5 brands take 95% of clicks. Demand peaks in Jul. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 12.1% of those searches ended in a purchase.
Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +64.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.
- Searches, last 12 months
- 80K
- Growth, 90 days vs prior 90
- +64.7%
- Conversion, latest week
- 12.1%
- Market size, estimated
- $168Ka year
- Peak month
- July1.6× the quietest month
- Top search term
- sun bum shampoo and conditioner30K searches a year
02 · Price
A sale here is worth $17.26.
Listings sell for $17.26 on average, from $7.59 to $45.51. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $17.26 that is $9K to $13K a year per listing.
- Average price
- $17.26inside the $15 to $100 sweet spot
- Price range
- $7.59–$45.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $9K–$13K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #1,216 within Shampoo & Conditioner Sets. It carries 1,798 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #1,216in Shampoo & Conditioner Sets
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 1,798per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Banana Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
56
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
3%
- Brand 173%
- Brand 210%
- Brand 34%
- Brand 44%
- Brand 54%
- Brand 62%
- Open — no brand owns it (2 brands, 3%)
Demand
Banana Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.6×
Search terms
Top Banana Shampoo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sun bum shampoo and conditioner30K/yr
- banana shampoo22K/yr
- banana shampoo and conditioner15K/yr
- sunbum shampoo and conditioner6K/yr
- sun bum shampoo and conditioner set4K/yr
- sunbum shampoo and conditioner set2K/yr
Reviews and returns
What reviews say buyers love and hate about Banana Shampoo
We read the reviews and the return reasons for every product selling here.
“Smells awful”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Banana Shampoo questions
Answered from the same tracked data.