Banana Perfume

Shoppers searched for this 396K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $250K a year.

Searches, last 12 months

396K

Growth, 90 days vs prior 90

+27.6%

Conversion, latest week

2.2%

Market size, estimated

$250Ka year

Top search term

ellis brooklyn perfume127K searches a year

Listings sell for $29.01 on average, from $5.82 to $104.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $29.01 that is $3K to $7K a year per listing.

Average price

$29.01inside the $15 to $100 sweet spot

Price range

$5.82–$104.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

0.2%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #628 within Lotions. It carries 4,777 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

3.1%

Average rank

#628in Lotions

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

4,777per listing

Listings tracked

40

17 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

9Amazon's first-year sales bar

Average brand age

56 months