Banana Oil

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

-16.8%

Conversion, latest week

3.5%

Market size, estimated

$68Ka year

Peak month

July1.3× the quietest month

Top search term

banana oil106K searches a year

Listings sell for $14.41 on average, from $5.95 to $30.08. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $14.41 that is $1K to $4K a year per listing.

Average price

$14.41under the $15 to $100 sweet spot

Price range

$5.95–$30.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #133 within Hair Treatment Oils. It carries 2,487 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#133in Hair Treatment Oils

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

2,487per listing

Listings tracked

26

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months