Banana Hair Mask

Shoppers searched for this 324K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $260K a year.

Searches, last 12 months

324K

Growth, 90 days vs prior 90

-9.4%

Conversion, latest week

4.6%

Market size, estimated

$260Ka year

Top search term

lebanta raw batana oil47K searches a year

Listings sell for $17.36 on average, from $10.13 to $25.91. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 4,000 to 5,000 of them. At $17.36 that is $69K to $87K a year per listing.

Average price

$17.36inside the $15 to $100 sweet spot

Price range

$10.13–$25.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

4,000–5,000

Revenue per listing a year

$69K–$87K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #76 within Scalp Treatments. It carries 1,074 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#76in Scalp Treatments

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

1,074per listing

Listings tracked

4

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months