Skip to content

Ballsy

Maybe

Buyers convert on 15.8% of searches. But the top 5 brands take 100% of clicks, so Ballsy is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 48
Market size
$304K/yr80K searches / yr
90-day growth
+61.0%search demand this quarter
Competition
92%top-5 click share · 3 brands · 8 sellers

Flapen Score

Ballsy against its category

The dotted line is the Beauty & Personal Care average. Past it, Ballsy is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ballsy market on Amazon at a glance

Shoppers on Amazon United States searched for Ballsy 80K times last year and spent an estimated $304K. All 3 brands take every click. Demand peaks in Apr–May–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 15.8% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved +61.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $304K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
+61.0%
Conversion, latest week
15.8%
Market size, estimated
$304Ka year
Peak month
April6.1× the quietest month
Top search term
fresh balls35K searches a year

02 · Price

A sale here is worth $23.97.

Listings sell for $23.97 on average, from $12.65 to $62.67. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,250 to 1,500 of them. At $23.97 that is $30K to $36K a year per listing.

Average price
$23.97inside the $15 to $100 sweet spot
Price range
$12.65–$62.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
1,250–1,500
Revenue per listing a year
$30K–$36K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #207 within Deodorants & Antiperspirants. It carries 13,972 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#207in Deodorants & Antiperspirants
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
13,972per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Ballsy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 189%
  • Brand 25%
  • Brand 35%

Demand

Ballsy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Black Friday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Nov, Dec · busiest ÷ quietest = 6.1×

Search terms

Top Ballsy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fresh balls35K/yr
  • fresh balls for men22K/yr
  • lotion to powder6K/yr
  • liquid powder5K/yr
  • liquid baby powder4K/yr
  • powder lotion4K/yr
  • fresh balls lotion2K/yr
  • fresh balls lotion for men2K/yr

Reviews and returns

What reviews say buyers love and hate about Ballsy

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Smell”
20%of negative reviews mention “Smell”
0.5%of orders come back
“and the original scent is too sweet”
A buyer, on “Smell”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Ballsy questions

Answered from the same tracked data.