Balayage Brush

Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $233K a year.

Searches, last 12 months

196K

Growth, 90 days vs prior 90

-4.5%

Conversion, latest week

6.5%

Market size, estimated

$233Ka year

Peak month

December1.4× the quietest month

Top search term

framar brushes87K searches a year

Listings sell for $18.24 on average, from $7.91 to $39.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $18.24 that is $5K to $9K a year per listing.

Average price

$18.24inside the $15 to $100 sweet spot

Price range

$7.91–$39.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.6%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #623 within Hair Brushes. It carries 6,517 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#623in Hair Brushes

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

6,517per listing

Listings tracked

30

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months