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Babyliss Fx One

Fail

The top 5 brands take 100% of clicks, so Babyliss Fx One is a Fail.

Flapen Score
25
25 / 100
Ranks 10,871 of 10,978 Beauty & Personal Care niches · −23 vs the category median of 48
Market size
$18K/yr21K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
62%top-5 click share · 1 brands · 5 sellers

Flapen Score

Babyliss Fx One against its category

The dotted line is the Beauty & Personal Care average. Past it, Babyliss Fx One is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Babyliss Fx One market on Amazon at a glance

Shoppers on Amazon United States searched for Babyliss Fx One 21K times last year and spent an estimated $18K. One brand takes every click. Demand peaks in Jul–Dec. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
0.4%
Market size, estimated
$18Ka year
Peak month
December2.3× the quietest month
Top search term
babyliss pro fx one6K searches a year

02 · Price

A sale here is worth $253.05.

Listings sell for $253.05 on average, from $179.76 to $365.12. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $253.05 that is $0 to $25K a year per listing.

Average price
$253.05above the $15 to $100 sweet spot
Price range
$179.76–$365.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$25K
Returns
8.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,278 within Hair Cutting Tools. It carries 277 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#2,278in Hair Cutting Tools
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
277per listing
Listings tracked
15

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Babyliss Fx One products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

1 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Babyliss Fx One search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Babyliss Fx One search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • babyliss pro fx one6K/yr
  • babyliss fx one9K/yr
  • fxone3K/yr
  • babyliss lo pro fx one2K/yr
  • fxone babyliss491/yr
  • fx one babyliss389/yr

Reviews and returns

What reviews say buyers love and hate about Babyliss Fx One

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Value For Money”
8.2%of orders come back
“This product is expensive”
A buyer, on “Value For Money”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Babyliss Fx One questions

Answered from the same tracked data.