Babyliss Brush
FailThe top 5 brands take 100% of clicks, so Babyliss Brush is a Fail.
- Flapen Score
- 27 / 100Ranks 10,806 of 10,978 Beauty & Personal Care niches · −21 vs the category median of 4827
- Market size
- $71K/yr82K searches / yr
- 90-day growth
- -21.2%search demand this quarter
- Competition
- 77%top-5 click share · 3 brands · 12 sellers
Flapen Score
Babyliss Brush against its category
The dotted line is the Beauty & Personal Care average. Past it, Babyliss Brush is stronger. Inside it, weaker.
Market
The Babyliss Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Babyliss Brush 82K times last year and spent an estimated $71K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- -21.2%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $71Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- babyliss brush13K searches a year
02 · Price
A sale here is worth $67.19.
Listings sell for $67.19 on average, from $16.62 to $188.65. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $67.19 that is $7K to $17K a year per listing.
- Average price
- $67.19inside the $15 to $100 sweet spot
- Price range
- $16.62–$188.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$17K
- Returns
- 9.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #692 within Hair Brushes. It carries 2,827 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #692in Hair Brushes
- Average rating
- 4.18 starsAmazon United States average 4.42 stars
- Average reviews
- 2,827per listing
- Listings tracked
- 12
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Babyliss Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Brand 178%
- Brand 219%
- Brand 32%
Demand
Babyliss Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6×
Search terms
Top Babyliss Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- babyliss brush13K/yr
- cepillo babyliss9K/yr
- babyliss blow dryer brush9K/yr
- babyliss hair dryer brush7K/yr
- cepillo secador babyliss6K/yr
- babyliss hair brush6K/yr
- babyliss pro brush5K/yr
- babyliss hot air brush5K/yr
- babyliss dryer brush3K/yr
- cepillo secador de cabello babyliss pro10K/yr
Reviews and returns
What reviews say buyers love and hate about Babyliss Brush
We read the reviews and the return reasons for every product selling here.
“Didn't last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Babyliss Brush questions
Answered from the same tracked data.









