Baby Cotton Pads

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $337K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

+9.1%

Conversion, latest week

19.8%

Market size, estimated

$337Ka year

Peak month

February2.0× the quietest month

Top search term

swisspers premium cotton rounds46K searches a year

Listings sell for $11.47 on average, from $2.99 to $31.24. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $11.47 that is $23K to $29K a year per listing.

Average price

$11.47under the $15 to $100 sweet spot

Price range

$2.99–$31.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

$23K–$29K

Returns

0.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Cotton Balls & Swabs. It carries 9,467 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#24in Cotton Balls & Swabs

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

9,467per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months