babor
Worth a lookShows a thin review moat (280 avg reviews), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Review moat
Great279.5avg incumbent reviews — the moat a new listing must climb
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$68.67avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Price range
Good$23.34–$170.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$247K$247K/yr · 81K searches
Growth
Bad-7.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, babor is a $247K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
babor market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $206K–$275K
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #1,833
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 13.0%
- Avg brand age
- 67 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
2
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
46%
Top 20: 92%
Open market
0%
- BABOR100%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.8% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 1.7×
Top babor search terms
- babor skincare29K/yr
- babor31K/yr
- dr babor5K/yr
- doctor babor6K/yr
- babor cleanser5K/yr
- barbor2K/yr
- babor skin care2K/yr
- babor moisturizing cream597/yr
Top babor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BABOR Enzyme & Vitamin C Powder Cleanser Water-Activated Face Wash for Brightening & Exfoliation | Gentle Daily Polish for the Look of Refined Pores & Radiant-Looking Skin | Travel-Friendly
BABOR$34.474.6★1,007 rev
BABOR Hydra Plus Ampoule Concentrate Moisturizing Skincare Capsule Hyaluronic Acid Serum Deeply Nourish to Plump and Smooth Skin Anti Aging Serum 7 Day Treatment
BABOR$32.584.4★1,441 rev
BABOR DOCTOR Collagen Face Cream Rich Firming Peptide Moisturizer with Hyaluronic Acid & Squalane | Reduces the Appearance of Wrinkles & Boosts the Look of Elasticity | Day & Night Use | 1.69 oz
BABOR$151.624.1★185 rev
BABOR HY-OL Cleanser Facial Oil Cleanser Gentle Cleansing Oil Removes Make Up & Impurities Safe For Sensitive Skin Promoting Healthy Skin Barrier 6.7 oz
BABOR$37.024.5★424 rev
BABOR Multi Vitamin Ampoule Concentrate Revitalize Dull Tired Skin Vitamin A Increases Radiance Vitamin C Evens Tone Niacinamide Supports Skin Barrier Vitamin Skincare Capsules 7 Treatments
BABOR$40.184.5★459 rev
Newest
by launch date
BABOR DOCTOR Collagen Peptide Booster Cream Travel Size Firming Face Moisturizer with Hyaluronic Acid & Squalane Helps Reduce the Look of Wrinkles on Face & Neck Day & Night Hydration 0.5 oz
BABOR$52.33181 rev
BABOR DOCTOR Collagen Peptide Booster Cream | Firming & Plumping Face Moisturizer | Visibly Reduces the Appearance of Wrinkles on Face & Neck Hyaluronic Acid & Squalane | Day & Night Use | 1.69 Oz
BABOR$157.53181 rev
BABOR Nutri Restore Restorative Serum Ampoules for the Face for Intensely Nourished and Healthy Skin Vegan Formula with Amino Acids and Argan Oil Ampoule Concentrates 7 x 2 ml
BABOR$44.32146 rev
BABOR DOCTOR Collagen Face Cream Rich Firming Peptide Moisturizer with Hyaluronic Acid & Squalane | Reduces the Appearance of Wrinkles & Boosts the Look of Elasticity | Day & Night Use | 1.69 oz
BABOR$151.62185 rev
DOCTOR BABOR Lifting Derma Filler Serum Collagen Peptide Complex Firmer Smoother Complexion Hyaluronic Acid Hydrates & Plumps Skin Reduce Wrinkles and Improve Skin Texture 1 oz
BABOR$170.22130 rev
Trending
90-day click momentumBABOR DOCTOR Collagen Peptide Booster Cream Travel Size Firming Face Moisturizer with Hyaluronic Acid & Squalane Helps Reduce the Look of Wrinkles on Face & Neck Day & Night Hydration 0.5 oz
BABOR$52.334.3★
BABOR DOCTOR Microbiomic Moisture Glow Cream (50 ml) - Vegan Face Cream with Beetroot Complex and Hyaluronic Acid - Professional Skincare for Dry Skin
BABOR$72.084.4★
BABOR HSR Lifting Anti Wrinkle Cream Anti Aging Night Cream Target Fine Lines & Wrinkles Vitamin E Strengthens Increasing Moisture & Improving Radiance 1.7 oz
BABOR$129.264.4★
BABOR Active Night Ampoule Serum Concentrates Hyaluronic Acid Hydrating Night Treatment for Dry and Damaged Skin Moisturizing 7 Day Treatment
BABOR$39.874.4★
BABOR Microbiomic Moisture Glow Serum Probiotic Face Serum with Light Reflecting Pigments to Give Skin Radiant Glow Hyaluronic Acid & Aloe Vera for Plump Moisturized Skin 1 oz
BABOR$58.344.5★
What buyers say about babor
What buyers praise and complain about, mined from review topics.What buyers love
“Super hydrating and silky smooth”
“High Quality Luxury Cream That Delivers in a Big Way”
“I think my skin is happy”
“as it did a wonderful job hydrating my dryness-prone skin almost immediately”
“it Cleans to perfection”
“gives me an healthy glow that lasts all day”
“So smooth”
“Great value for the money here”
“Worked great when he used it regularly”
“still absorbs very well into my skin”
What buyers complain about
“It's just too expensive for me”
“It has a slightly soapy scent which goes away after a few minutes”
“Arrived used”
“No results”
“The top clogs”
“unfortunately it didnt work for my skin”
“Doesn't stay sticky”
“Its not great feeling or greasy looking”
“Cant attest to how it changed my skin since I do not want to use it”
“As I age my forehead has a bit of a dry patch”
Top return reasons
Common questions
- Is babor profitable to sell on Amazon United States?
- The niche generates $247K/yr across 28 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the babor niche?
- 1 brands and 2 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in babor?
- Top complaints mined from reviews: Value For Money, Smell, Product Condition. The return rate is 1.4%.
- When does demand for babor peak?
- Demand peaks in Jul; the busiest month runs 1.7× the quietest.
- What does it cost to enter the babor niche?
- Listings span $23.34–$170.22; the average listing price is $68.67 (sweet spot $15–$100). The average incumbent carries 280 reviews — the moat a new listing must climb.