Babassu Oil
FailThe top 5 brands take 98% of clicks, so Babassu Oil is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $97K/yr44K searches / yr
- 90-day growth
- +0.7%search demand this quarter
- Competition
- 76%top-5 click share · 6 brands · 7 sellers
Flapen Score
Babassu Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Babassu Oil is stronger. Inside it, weaker.
Market
The Babassu Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Babassu Oil 44K times last year and spent an estimated $97K. The top 5 brands take 98% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 8.9% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- +0.7%
- Conversion, latest week
- 8.9%
- Market size, estimated
- $97Ka year
- Peak month
- June1.4× the quietest month
- Top search term
- babassu oil25K searches a year
02 · Price
A sale here is worth $24.75.
Listings sell for $24.75 on average, from $8.39 to $86.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $24.75 that is $2K to $6K a year per listing.
- Average price
- $24.75inside the $15 to $100 sweet spot
- Price range
- $8.39–$86.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #2,237 within Oils. It carries 191 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 69%
- Out of stock, average day
- 5.9%
- Average rank
- #2,237in Oils
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 191per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Babassu Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
velona Babassu Oil USDA Certified Organic - 8 Fl Oz | 100% Pure and Natural Carrier Oil | Refined Cold Pressed | Face Hair Body & Skin Care and Cooking | Use Today - Enjoy Results
- Price
- $10.40
- Rating
- 4.6/5
- Reviews
- 536
- Age
- 6y ago

Naturevibe Botanicals Babassu Oil 32 Ounces | 100% Pure and Natural | Great for Skin Care and Hair Care
- Price
- $21.32
- Rating
- 4.3/5
- Reviews
- 74
- Age
- 6y ago

velona Babassu Oil USDA Certified Organic - 4 Fl Oz | 100% Pure and Natural Carrier Oil | Refined Cold Pressed | Face Hair Body & Skin Care and Cooking | Use Today - Enjoy Results
- Price
- $8.69
- Rating
- 4.5/5
- Reviews
- 664
- Age
- 9y ago

Dr Adorable - 32 oz - Babassu Oil - 100% Pure Cold Pressed Natural Organic
- Price
- $29.65
- Rating
- 4.5/5
- Reviews
- 538
- Age
- 15y ago

velona Babassu Oil USDA Certified Organic - 32 Fl Oz | 100% Pure and Natural Carrier Oil | Refined Cold Pressed | Face Hair Body & Skin Care and Cooking | Use Today - Enjoy Results
- Price
- $28.63
- Rating
- 4.8/5
- Reviews
- 216
- Age
- 9y ago
Trending
estimated 90-day click momentum
Botanical Beauty BABASSU OIL 100% Pure Natural REFINED Cold-Pressed Carrier Oil 1 Fl oz 30 ml for Face Skin Body Hair Lip Nails. Rich in Vitamin E Vitamin C
- Price
- $12.91
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 2y ago

Botanical Beauty BABASSU OIL BUTTER Pure Natural VIRGIN UNREFINED RAW Cold-Pressed for Face Skin Body Hair Lip Nails. Rich in Vitamin E Vitamin C (4 Fl Oz)
- Price
- $15.94
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 2y ago

Zongle USDA Certified Organic Babassu Oil Safe to Ingest Cold Pressed Orbignya Oleifera 4 oz
- Price
- $21.37
- Rating
- 4.5/5
- Reviews
- 113
- Age
- 8y ago

velona Babassu Oil USDA Certified Organic - 1 Gallon / 128 Fl Oz | 100% Pure and Natural Carrier Oil | Refined Cold Pressed | Face Hair Body & Skin Care and Cooking | Use Today - Enjoy Results
- Price
- $86.84
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 9y ago

velona Babassu Oil USDA Certified Organic - 8 Fl Oz | 100% Pure and Natural Carrier Oil | Refined Cold Pressed | Face Hair Body & Skin Care and Cooking | Use Today - Enjoy Results
- Price
- $10.40
- Rating
- 4.6/5
- Reviews
- 536
- Age
- 6y ago
Newest
by launch date
Botanical Beauty BABASSU OIL BUTTER Pure Natural VIRGIN UNREFINED RAW Cold-Pressed for Face Skin Body Hair Lip Nails. Rich in Vitamin E Vitamin C (4 Fl Oz)
- Price
- $15.94
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 2y ago

Botanical Beauty BABASSU OIL 100% Pure Natural REFINED Cold-Pressed Carrier Oil 1 Fl oz 30 ml for Face Skin Body Hair Lip Nails. Rich in Vitamin E Vitamin C
- Price
- $12.91
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 2y ago

Naturevibe Botanicals Babassu Oil 32 Ounces | 100% Pure and Natural | Great for Skin Care and Hair Care
- Price
- $21.32
- Rating
- 4.3/5
- Reviews
- 74
- Age
- 6y ago

velona Babassu Oil USDA Certified Organic - 8 Fl Oz | 100% Pure and Natural Carrier Oil | Refined Cold Pressed | Face Hair Body & Skin Care and Cooking | Use Today - Enjoy Results
- Price
- $10.40
- Rating
- 4.6/5
- Reviews
- 536
- Age
- 6y ago

Zongle USDA Certified Organic Babassu Oil Safe to Ingest Cold Pressed Orbignya Oleifera 4 oz
- Price
- $21.37
- Rating
- 4.5/5
- Reviews
- 113
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
6 flat
Sellers
7
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
0%
- velona63%
- Naturevibe Botanicals15%
- Dr Adorable13%
- Botanical Beauty6%
- Zongle Therapeutics2%
- H&B Oils Center Co.2%
- Open — no brand owns it (0%)
Demand
Babassu Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Babassu Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- babassu oil25K/yr
- babassu oil organic6K/yr
- babassu oil for hair4K/yr
- babassu oil for soap making4K/yr
- babassu4K/yr
Reviews and returns
What reviews say buyers love and hate about Babassu Oil
We read the reviews and the return reasons for every product selling here.
“Might be allergic to this butter”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Babassu Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









